Custom Development Education Marketing Writing 
InfoChachkie
APRIL 16, 2012
Steve is also a Stanford Professor and noted marketing entrepreneur. The Lean Startup approach dictates that successful customer development is an iterative process. By conceptualizing, selling, gathering feedback and then developing a product, startups achieve success more quickly and economically.
Both Sides of the Table
MARCH 11, 2010
And how do you think the next person who’s thinking about writing you a check going to feel about that sort of cavalier attitude with their money? Define a market problem that you believe you can solve. Research this market by doing market sizing, looking at existing products, talking to customers and deciding how you will make money.
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Both Sides of the Table
MARCH 11, 2011
It was a pleasure to write them myself. Bill had previously created a packaged software company called Knowledge Adventure the produced children’s educational software. He wanted to build direct customer relationships to get product feedback but only 2% of customers would ever return their registration cards.
SoCal CTO
SEPTEMBER 8, 2010
We had to write a CRM to keep track of them all. A Smart Bear: Startups and Marketing for Geeks , August 9, 2010 This is Part 3 of the series: 5 lessons from 150 startup pitches.? Teach Like You’re the Student - Steve Blank , August 10, 2010 “I never have let my schooling interfere with my education.”. Short-sighted, no?
SoCal CTO
AUGUST 3, 2010
5 Lessons from 150 startup pitches - A Smart Bear: Startups and Marketing for Geeks , July 11, 2010 I just reviewed several hundred startup pitches for Capital Factory. The collapse of the IPO market and dysfunctional math in the venture capital community has stacked the odds against you. Here’s why. Take a look at the chart below.
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