SoCal CTO
DECEMBER 19, 2012
Business Concept The key first part of the conversation with a developer is having a good capture of the business more broadly. You might also have a business plan, marketing plan, financials, competitor analysis or other kinds of background document. The business canvas model is a good short list. Or you can have a pitch deck.
Both Sides of the Table
JUNE 13, 2013
It’s what I call “ the evangelical phase ” of a company in which you’re out trying to persuade customers that a product you’ve designed is going to meet their needs better than other solutions on the market. When external factors drive adoption of your solution you have instant product / market fit.
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socalTECH
OCTOBER 6, 2017
You can use your phone to really guide yourself through game day or through a live event. Combining that with my previous experience, which was in the platform and SaaS market, and sports, was really a home run. We wanted to let people connect with even minor league teams, small market pro teams, college, everybody.
SoCal CTO
JUNE 9, 2010
"Authentic" is dead - A Smart Bear: Startups and Marketing for Geeks , May 3, 2010 It's time to retire the following phrases. Putting customers first. Legendary customer support. Guide to Evaluating Startup Ideas - Tony Wright dot com , May 27, 2010 A great developer I once worked with was kvetching at lunch one day.
Both Sides of the Table
MARCH 11, 2011
So when he saw the browser it instantly dawned on him that this would be the greatest customer development tool ever. He thought, “This way any product you launch you can talk instantly with and get feedback from customers.&# He had the idea that people would want city guides to tell them where to eat and what to do.
SoCal CTO
SEPTEMBER 8, 2010
A Smart Bear: Startups and Marketing for Geeks , August 9, 2010 This is Part 3 of the series: 5 lessons from 150 startup pitches.? Novel and creative campaigns like the recent YouTube campaign from Old Spice purportedly demonstrate the power of social in marketing. Develop your business plan. But I like its underratedness.
SoCal CTO
JANUARY 5, 2011
Steve Blank , January 25, 2010 10 Tips for Adding Game Mechanics to a Non-Gaming Service - ReadWriteStart , September 21, 2010 Startups & VCs: Learn How to Design, Market, & Eat Your Own. - 500 Hats , February 1, 2010 When to Use Facebook Connect – Twitter Oauth – Google Friend Connect for Authentication? . - First Principles.
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