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Hopscotch, led by Laurence Sotsky , has built software which enables sports teams, venues, and others to rapidly create mobile apps for their fans. We caught up with Lauren to hear about Hopscotch, and why teams and schools are turning to the company to power their mobile apps. What is Hopscotch? What do your apps do?
Both programmers, the two reconnected after doing stints as customdevelopers during and after college, and then when they were developing tools for their families’ businesses as residential contractors in the Los Angeles suburb of Glendale.
I’ll publish the final post in this series this week and then move on to my next series – sales & marketing. I’ll be covering my PUCCKA sales methodology. Are you launching a mobile application? The exact same team had worked on 2 previous customer service startups (and 1 non-CS product).
We spent time out in the marketplace talking with customers, looking at their solutions, comparing ourselves with our competition and then squirreling ourselves away in our offices designing our next set of features. Our sales guys were on the front line and heard what they needed to win deals. Tim started to change our processes.
A senior marketing director that will run online marketing, customer acquisition, and customerdevelopment efforts, 2. Several junior sales associates to handle online customer acquisition and orientation; and, 3. Senior and junior Rails and mobile (javascript) developers familiar with b2b software.
Saturday evening came to a “closing” with the Coloft tradition of the famous scene from Glengarry Glen Ross where Alec Baldwin defines the meaning of “closing” while he gives a nearly Oscar winning sales talk to motivate his staff. As Avesta Rasouli, SWLA Co-organizer and Founder of Coloft says, “Go sell something! Coffee is for closers!”
Through advertising or direct sales, these sites harvest intent. Instead of making a few dollars per sale and hoping for thousands of sales, you sell to only a few customers, and charge much higher rates. They’re deep into CustomerDevelopment ,” he said. they have purchasing intent ).*. Here’s why.
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