What The Heck Does “Traction” Really Mean To A VC?
InfoChachkie
OCTOBER 8, 2012
Nearly every entrepreneur has heard the refrain, "Get back to me when you have some traction,” while seeking funding. Five broad sources of independent, third-party validation are: Customers, Partners, Distributors, Industry Experts and other Stakeholders. However, not all ventures are mature enough to generate paying customers.
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