Discover The Hidden Persuasion Techniques Concealed In Online Ads
InfoChachkie
APRIL 30, 2012
In his book Enchantment , Guy Kawasaki encourages entrepreneurs to immerse their audience in their “cause”, in order to enchant them. One of the immersion techniques Guy promotes is to offer a hands-on trial, in which the prospective customer can touch, feel and experience your product before purchasing it.
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