Startup Professionals Musings

JULY 22, 2019

More and more customers these days are doing their own marketing research, scanning internet reviews and feedback from friends, rather than trusting messages that you push out through advertising. Update your website to make it totally customer-focused. Provide memorable total customer experience relationships.

Marketing 94

Marketing Social Media Technical Review Customer 94

Xconomy

SEPTEMBER 23, 2016

I found another name for this low-tech form of long distance TV show sharing in the New York Times: “sync-watching.” Beyond a simple phone call, far-flung friends are using any technical means possible—like Skype and live tweeting—to duplicate that cozy experience of sitting in front of the same TV together. See how it works here.).

Technical Review 40

Technical Review News Social Media Startup 40

Startup Professionals Musings

AUGUST 25, 2011

But the reality is that sellers are no longer in charge of the customer buying process. Recent reports suggest that 90% of today’s shoppers skip marketing pitches, to research online before they buy, and over 50% check user reviews before making a decision. The best way to do this is with real customer interviews.

Customer 96

Customer Custom Search Engine Optimization Summary 96

Startup Professionals Musings

NOVEMBER 4, 2015

In a new book, “ The Leadership Capital Index ,” Dave Ulrich, a best-selling author, business consultant, and business school professor, provides some real insights and metrics on what makes up the elements of goodwill in the minds of top valuation experts. I have paraphrased his key points here as follows: Leader personal impact.

Technical Review 100

Technical Review Organization Coach Invest 100

Startup Professionals Musings

NOVEMBER 4, 2019

Thus, I’m more impressed with entrepreneurs who ask me to review their implementation plan, rather than listen again to their idea. In my experience, the key steps I look for always include the following: Testing the idea against customers who have money to spend. Prepare your marketing story for customers and investors.

Ideas 94

Ideas Slides Technical Review Patents 94

Startup Professionals Musings

JULY 17, 2019

He outlines six dimensions of a winning business strategy, with some practical, research-based steps that I like, to focus on in achieving extraordinary results: Above all, deliver an exceptional total customer experience. Highlight your competitive value, not your technology. Seek out and capitalize on emerging opportunities.

Technical Review 87

Technical Review Customer Custom Competition 87

Startup Professionals Musings

JANUARY 30, 2017

In fact, I can condense the sum of my business experiences into eight key disciplines: Start with a total and ongoing customer focus. Don’t assume anything until you have done market research and listened to real customers. Then assume the customers will change over time, so never stop listening.

Ideas 72

Ideas Startup Metrics Entrepreneur 72

Tech Zulu Event

DECEMBER 13, 2013

Finding, searching, and researching take time and even then you won’t know how great the service is. The nuts and bolts of our tech company is that CMS in the middle, the connection engine. What we are spending money and time on is onboarding customers on one end and on the other end onboarding providers.

Technical Review 87

Technical Review Mobile Startup Los Angeles 87

Startup Professionals Musings

DECEMBER 14, 2013

But the reality is that sellers are no longer in charge of the customer buying process. Reports suggest that 90% of today’s shoppers skip marketing pitches, to research online before they buy, and over 50% check user reviews before making a decision. The best way to do this is with real customer interviews.

Startup 105

Startup Search Engine Optimization Summary Customer 105

Startup Professionals Musings

APRIL 7, 2017

But the reality is that sellers are no longer in charge of the customer buying process. Reports suggest that 90% of today’s shoppers skip marketing pitches, to research online before they buy, and over 50% check user reviews before making a decision. The best way to do this is with real customer interviews.

Search Engine Optimization 58

Search Engine Optimization Startup SEO Customer 58

Startup Professionals Musings

NOVEMBER 3, 2012

But the reality is that sellers are no longer in charge of the customer buying process. Reports suggest that 90% of today’s shoppers skip marketing pitches, to research online before they buy, and over 50% check user reviews before making a decision. The best way to do this is with real customer interviews.

Tips 93

Tips Search Engine Optimization Summary Startup 93

Startup Professionals Musings

OCTOBER 18, 2010

Implement metrics and analytics. You need to allocate a few minutes a day, or every week, to researching via blogs and websites like Tech News World the latest recommendations and reviews. Now is the time to capitalize on this fundamental shift in power to the customer, who now has real control over your brand message.

Social Media 95

Social Media Media Startup Blogging 95

Tech Zulu Event

NOVEMBER 8, 2012

So this past October 2012, after years of investigative scientific research “ Electrified ” became a reality. We are in a different age now where technology is so important and I wanted to be connected with people along the way.” After 3 months he knew that he needed to be based right next door to his customers in the midwest.

Startup 104

Startup Technical Review Search Engine Optimization Los Angeles 104

Both Sides of the Table

MARCH 25, 2016

Many startup businesses – tech or otherwise – fail. Trying outrageous new things or even trying mundane things but in new ways but with extreme quality & innovation is what fuels the tech startup industry. But not doing basic research makes no sense. How much ad revenue does TripAdvisor make? Market Structure.

Startup 150

Startup Marketing Study SEO 150

SoCal CTO

MARCH 4, 2010

I’ve worked with 30+ early-stage companies in all sorts of capacities (and spoken to many, many more), so I thought it might be worthwhile trying to classify the various ways that I’ve engaged in different technology roles in startups. It depends on the business, people, technologies, etc. Each situation is just a bit different.

Technical Review 170

Technical Review Technical Advisors CTO Coach Startup 170

SoCal CTO

JULY 23, 2012

What are the biggest areas of technical risk? What technology research is required? What technologies will we use? What do we need to do to make sure we can survive technical due diligence by investors and partners? What specific technical innovations might make sense?

CTO Coach 231

CTO Coach CTO Hire Outsource Development Develop 231