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4 Strategies To Ramp Up The Total Customer Experience

Startup Professionals Musings

Much has been written recently about the requirement to focus today on the total customer experience, as a competitive edge or even for survival. The challenge I hear from savvy business owners and entrepreneurs operating on a shoestring is that providing a superior customer experience costs money.

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7 Rules For Innovations That Produce Dominant Players

Startup Professionals Musings

If it’s not an order of magnitude better or cheaper, customers usually conclude that the risk and cost of change are simply not worth the potential payback over what they have today. Examples of being first include Netflix for movies and TV and Redfin for real estate. Lock in customers with loyalty and high cost of change.

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Frank Addantes FounderBlog: Startup 5.0 – I’m just going to chill out for a bit… (OK, for a month…)

Frank Addante

We provide turnkey digital messaging appliances for enterprises, service providers and software developers to send marketing, e-commerce, CRM and customer service email. StrongMail’s software ensures reliable and timely delivery of their critical customer communications. SMS, MMS, Instant Messaging, etc.)

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