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How powerful has new media advertising become?

Berkonomics

Owned media comes from the databases you own, such as your company’s web site, email newsletters, profiles in social media, or apps you have created requiring registration or download. And here’s the most powerful new media model. The post How powerful has new media advertising become?

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K1 Investment Management Buys Digital Pharmacist

socalTECH

Chris Loughlin is CEO of the company, which develops web, text, mobihle, and voice applications to automate refill requests and reminders, and also helps with marketing, including social media, online advertising, electronic newsletters, and more that pharmacies can send to their customers. READ MORE>>.

Invest 113
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Four ways to find new business in the new year

Berkonomics

Owned media comes from the databases you own, such as your company’s web site, email. newsletters, profiles in social media, or apps you have created requiring registration or download. Expand your definition of advertising to include four, not just two methods of finding your potential customers.

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Sustainable Strategies for Internet Startup Success

Startup Professionals Musings

The cost of entry is so low – you can create a web site for almost nothing - and you are on your way to riches with ecommerce, your latest invention, or personal services. Mashable claims there are 150,000 new web sites created per day. Having a web site is necessary, but not sufficient. Engage your audience with social media.

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How To Make Digital Marketing Excel For Your Startup

Startup Professionals Musings

It is search engines, web content, blogs, social media, e-mail direct, on one of many mobile-phone approaches? A digital marketing content path most often comes in the form of a blog, podcast, video, or newsletter. Remember that what’s engaging and relevant depends on your target customer needs, not solution features.

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7 Strategies For Beating The Failure Odds Online

Startup Professionals Musings

The cost of entry is so low – you can create a web site for almost nothing - and you are on your way to riches with e-commerce, your latest invention, or personal services. Mashable claims there are 150,000 new web sites created per day. Having a web site is necessary, but not sufficient. Engage your audience with social media.

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TechZulu Heads to CES 2012! And Your Chance to Win A Kindle Fire!

Tech Zulu Event

Network with hundreds over delicious four course dinner followed by panel on Attracting Venture Capital, and Top Trends for Social Media, Mobile Apps and Consumer Devices. Our very own Amanda Coolong will be moderating the Attracting Venture Capital, Social TV, Social Media and Mobile Trends panel. Want to Sponsor?