Startup Professionals Musings

SEPTEMBER 28, 2012

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” Develop a marketing strategy specific to this media. Social media demands two-way communication, rather than outbound only. But don’t stop there.

Social Media 115

Social Media Media Startup Social Network 115

Startup Professionals Musings

AUGUST 22, 2021

It works best through effective use of social media, mobile apps, societal initiatives, becoming an influencer, and providing a modern easily-found web site with credible customer-focused content. Participate in the top social media sites for maximum impact. Mobile devices and apps enhance social interactivity.

Customer 172

Customer Custom Marketing Social Media 172

Startup Professionals Musings

NOVEMBER 18, 2022

Selling services has always been about relationships, but the challenges of building relationships with services clients have exploded. Thus services experiences and relationships tend to be based more and more on new media and technology. Companies need service strategies that increase spontaneity to enhance experiences.

Social Media 98

Social Media Technical Review Media Services 98

Startup Professionals Musings

JANUARY 16, 2023

If your business is to be a thought leader in the social media world, you need a system of grading how much influence you have online, much like the original Klout score, as explained in the classic book on this subject, “ Klout Matters ,” by Gina Carr and Terry Brock. Allocate some time to spend on social media.

Social Media 94

Social Media Media Ideas Writing 94

socalTECH

NOVEMBER 6, 2008

Santa Monica-based Demand Media , the media firm run by Richard Rosenblatt, former Chairman of MySpace, said Wednesday that it has launched a new service which automatically pulls up and links to related content on web pages. Pluck was a developer of social media software for web publishers. READ MORE>>

Demand 100

Demand Content Media Santa Monica 100

Startup Professionals Musings

JULY 9, 2011

I suggested that he add some social network marketing initiatives, and his answer was he is “too busy.” He is not alone, according to a recent study , which concludes that only 47% of companies use social media today for marketing, despite the fact that 78% of executives polled feel it’s critical for success. What’s the problem?

Social Media 104

Social Media Media Marketing Social Network 104

socalTECH

AUGUST 9, 2018

Santa Monica-based business outsourcing service provider TaskUs , founded by Bryce Maddock and Jaspar Weir, said this morning that it has raised $250M in an investment round. The investment came from private equity investor Blackstone Group. According to TaskUs, the funding round values the company at $500M. READ MORE>>.

Outsource 100

Outsource Santa Monica Social Media Commerce 100

Startup Professionals Musings

JULY 9, 2022

The next phase of evolution will demand device independence, enabling an uninterrupted computing experience as we move from device to device throughout our daily lives. There are already a variety of cloud computing solutions available for common business usage, including the following: Software as a Service (SaaS). Social Media.

Technology 133

Technology Cloud Computing Social Media Networking 133

Both Sides of the Table

AUGUST 11, 2021

Most of these startups spend the lion’s share of their marketing budget in today’s social media channels: Facebook, Twitter, Reddit, Snap, TikTok and so on because?—?no eCommerce for example grew 39% just last year - so there’s simply more demand. no surprise?—?that’s that’s where the customers are.

Product 424

Product Platform Advertising Acquisition 424

Startup Professionals Musings

JUNE 4, 2010

I suggested that he add some social network marketing initiatives, and his answer was he is “too busy.” According to this study from last year, over 65% of existing small businesses still ignore social media for marketing, so he is still the rule rather than the exception. Develop a marketing strategy specific to this media.

Social Media 88

Social Media Media Marketing Startup 88

Startup Professionals Musings

MAY 18, 2022

For example, the e-commerce trend, driven by the Internet, has boosted many companies to success, but Covid and more recent customer demands for customization, easy returns, and instant delivery have made to model very difficult for many businesses. Capitalize on a continuing market demand trend.

Entrepreneur 144

Entrepreneur Artificial Inteligence Social Media Commerce 144

Startup Professionals Musings

JULY 11, 2016

Selling services has always been about relationships, but the challenges of building relationships with services clients have exploded. Thus services experiences and relationships tend to be based more and more on new media and technology. Companies need service strategies that increase spontaneity to enhance experiences.

Services 54

Services Social Media Technical Review Media 54

Startup Professionals Musings

MAY 1, 2022

Parroting a generic message that you have great service, great value, and a great selection says you have nothing unique. Don’t dumb it down for social media. Many entrepreneurs fear giving away their very best insights, strategies, or tools via social media – it might diminish the demand and the profit.

Marketing 141

Marketing Startup Social Media Technical Review 141

Startup Professionals Musings

OCTOBER 21, 2022

Here are some ways we both recommend to beat the odds and thrive in today’s app ecosystem: Sell a digital service through your app. The ideal business model is to establish a direct-to-consumer service that enables you to bill the customer directly. Offer premium services after user is hooked. Look for value points to control.

Develop 138

Develop Development Platform Mobile 138

TechCrunch LA

MARCH 18, 2019

This enabled many aspects of the dark side to emerge (fraud, invasion of privacy, fake news, denial of service, etc.). Private firms like AOL, CompuServe and Earthlink would soon charge monthly fees for access, turning the service from a public good into a private enterprise. We are currently still suffering from those shifts.

UCLA 253

UCLA Social Media Social Network Santa Barbara 253

Startup Professionals Musings

DECEMBER 21, 2022

Start with only the very best people, demand excellence, and train them to stay ahead of the pack. If you get to know your customers well enough, you can provide solutions that make selling and service the same thing. Simultaneously deliver the best selection, service, and price. Craft mutually beneficial relationships.

Training 127

Training Customer Custom Social Media 127

Startup Professionals Musings

JULY 24, 2020

But customers today are fickle, instantly aware of every new alternative, due to the Internet and social media, and not afraid to change. Today’s customers demand to be more than satisfied with your price to be loyal. Focus on innovation in the design of your delivery and service, as well as your product.

Customer 136

Customer Custom Social Media Startup 136

Startup Professionals Musings

NOVEMBER 13, 2021

Even if the goods and services are changing hands as gifts, or the revenue motive exists only to make services sustainable, the economic value is evident. Community means more than supply and demand. One consequence of the new sharing business model is that goods become services. Where and when is all this leading?

Resource 126

Resource Commerce Social Media Platform 126

Startup Professionals Musings

SEPTEMBER 9, 2023

Today’s customers demand more than a good product; they expect a great customer experience. A few companies are leading the way, including Apple with their iPad and iPhone, offering irresistible stores with friendly experts, elegant packaging, and customer service that never ends.

Design 105

Design Customer Custom Product 105

Startup Professionals Musings

AUGUST 26, 2022

Assess your connections, both social media and financial. If you have no followers on social media, or connections to influencers, or business advisors, you will be unlikely to get support for a new business plan. Every successful business requires a focus on providing solutions, business management, and customer service.

Social Media 105

Social Media Writing Ideas Resource 105

TechCrunch LA

OCTOBER 7, 2021

It’s coming from Leif , itself a startup that provides financing services to edtech platforms so that they can offer their students income share agreements (otherwise known as ISAs, arrangements where students are not required to pay back tuition loans until they find jobs).

Mentor 297

Mentor Training Startup Course 297

Tech Zulu Event

NOVEMBER 6, 2012

TechZulu is excited to invite you to a fireside chat with Greg Cargill, VP of Client Services and Social Media at BLITZ. Greg will share his experience on how to Successfully Build and Sell an Effective Social Media Marketing Agency. There will be plenty of FREE Pizza & Drinks! Venue Sponsor.

Social Media 111

Social Media Santa Monica Media Southern California 111

Startup Professionals Musings

SEPTEMBER 29, 2019

The next phase of evolution will demand device independence, enabling an uninterrupted computing experience as we move from device to device throughout our daily lives. There are already a variety of cloud computing solutions available for common business usage, including the following: Software as a Service (SaaS). Social Media.

Technology 86

Technology Cloud Computing Social Media Networking 86

Startup Professionals Musings

MARCH 28, 2011

A good many startups I know have been “successful” over a couple of years in overcoming the challenges of starting the business, including incorporation, services development, funding, and setting up operations. Take your reputation online, utilizing social media, your website, and a blog to connect to clients and make strategic alliances.

Tips 92

Tips Startup Services Outsource Development 92

Startup Professionals Musings

AUGUST 2, 2017

It works best through effective use of social media, mobile apps, societal initiatives, becoming an influencer, and providing a modern easily-found web site with credible customer-focused content. Participate in the top social media sites for maximum impact. Mobile devices and apps enhance social interactivity.

Marketing 76

Marketing Social Media Content Media 76

Startup Professionals Musings

DECEMBER 17, 2022

I’m talking about the kind of change that moved Apple from personal computers to music distribution to consumer electronics, and Amazon from books to e-Commerce to cloud computing services. You suddenly need to enhance your in-house social media efforts with a public relations firm.

Startup 106

Startup Pricing Cloud Computing Customer 106

Startup Professionals Musings

AUGUST 7, 2022

The pivot can be as simple as changing the pricing model, or as complex as moving from a product business to a services business. Real change demands new goals based on new market realities. The antidote is to establish ongoing processes for staying connected with the market, like social media, customer visits, and focus groups.

Course 127

Course IBM IBM Social Media 127

socalTECH

MARCH 1, 2013

From a marketing marketing perspective, that allows filmmakers to quickly and easily promote their films through social media and build a fan base, and incentivize fans to support their films by offering access to exclusive content, livestream video chats, and production updates, as an example. Where's the service now?

Hollywood 256

Hollywood CTO Hire Social Media Platform 256

Eric Greenspan

MAY 29, 2010

Using social media to increase your company’s touch and reach with each of your customers may be the most important reason to jump in to this game changing strategy. Social media can help bridge a long standing gap between customers and the companies they trust with their hard earned cash. Eric Greenspan.

Social Media 214

Social Media Customer Custom Media 214

Startup Professionals Musings

JANUARY 24, 2020

Here are some ways we both recommend to beat the odds and thrive in today’s app ecosystem: Sell a digital service through your app. The ideal business model is to establish a direct-to-consumer service that enables you to bill the customer directly. Offer premium services after user is hooked. Look for value points to control.

Mobile 126

Mobile Develop Development Platform 126

Startup Professionals Musings

SEPTEMBER 19, 2021

Without the feedback, no change in the demand space will be noted. Shame on you if you offer any product or service that is dull or unattractive. Your startup needs to use blogs and social media to establish interactive relationships early. People still judge a book by its cover. Target all the senses all the time.

Company 152

Company Companies Startup Customer 152

Startup Professionals Musings

DECEMBER 23, 2020

Today’s customers demand more than a good product; they expect a great customer experience. A few companies are leading the way, including Apple with their iPad and iPhone, offering irresistible stores with friendly experts, elegant packaging, and customer service that never ends.

Customer 150

Customer Custom Design Product 150

Startup Professionals Musings

MARCH 28, 2020

Start with only the very best people, demand excellence, and train them to stay ahead of the pack. If you get to know your customers well enough, you can provide solutions that make selling and service the same thing. Simultaneously deliver the best selection, service, and price. Craft mutually beneficial relationships.

Startup 122

Startup Training Customer Custom 122

Startup Professionals Musings

FEBRUARY 24, 2017

Most of the guidance you see for entrepreneurs is aimed at those who are selling a product (Apple, Tesla, Xiaomi), or selling a service (Uber, Airbnb, Snapchat). The challenges for making money and survival in these professional services worlds are different, maybe even tougher. Use visibility and social media to pull clients in.

Social Media 56

Social Media Pricing Technical Review Demand 56

Tech Zulu Event

OCTOBER 17, 2012

At the moment, Conolly heads the startups social media team in Egypt while Turdubaev looks after Russian countries and translation of the site. If they do not have their own website nor money for one – excellent – list your services onProfileTree – its totally free. What is ProfileTree? What inspired you?

Advertising 79

Advertising Services Social Network Startup 79

Startup Professionals Musings

AUGUST 4, 2019

Parroting a generic message that you have great service, great value, and a great selection says you have nothing unique. Don’t dumb it down for social media. Many entrepreneurs fear giving away their very best insights, strategies, or tools via social media – it might diminish the demand and the profit.

Marketing 97

Marketing Entrepreneur Startup Technical Review 97

Startup Professionals Musings

JANUARY 18, 2015

If your business is to be a thought leader in the social media world, the dominant system of grading how much influence you have online today is your Klout score, as explained in a recent book, “ Klout Matters ,” by Gina Carr and Terry Brock. Allocate some time to spend on social media. Build a team.

Social Media 104

Social Media Ideas Media Writing 104