Tech Zulu Event

SEPTEMBER 19, 2010

The Startup/Entrepreneur Guide to Social Media Week. As designers, strategists and creative thinkers, it is our job to understand how and why people, content and brands can successfully engage with social media, and how to provide the most engaging, immersive social experiences across multiple platforms. Info & RSVP: [link].

Social Media 65

Social Media Media Tech Coast Angels Orange County 65

Both Sides of the Table

MARCH 25, 2016

For example, if you’re going to build a travel planning website (as many, many startup entrepreneurs do) your basic research would be: How much do people spend on travel books / guides today? You may have paid marketing: SEM, Social Media Ads, Banner Ads, email lists, etc. How much ad revenue does TripAdvisor make?

Startup 150

Startup Marketing Study SEO 150

Both Sides of the Table

MARCH 11, 2011

Not because they didn’t want to do Pay-per-click (they are huge buyers of SEM) but because they didn’t want other people to know what they paid for clicks! He had the idea that people would want city guides to tell them where to eat and what to do. Google was clear that they WOULD NOT go into this business.

Competition 350

Competition Idealab Product CitySearch 350