Doing the Right Things is More Important than Doing Things Right
Both Sides of the Table
JULY 14, 2010
So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc. You have a marketing department with three people. They’re tasked with doing … marketing. Let me give you an example.
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