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Local.com Drops LEC Billing Acquisitions

socalTECH

down and $495 per month for customers who want the firm to develop keyword-based local web sites. The company also explained it will make its platform available to yellow pages and regional media publishers. Tags: local.com local paid search advertising. READ MORE>>.

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Interview with Jonathan David, Tapstone

socalTECH

Jonathan David: We''re essentially a media buying and optimization platform. Most of that digital media is display, and we have a platform which automates a lot of the optimization decisions, based on a strategy we''ve developed collectively as a media team. That strategy seems to be quite effective for our advertisers.

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Interview with Dan LeBlanc, CEO and Co-founder, Daasity

socalTECH

The challenge a lot of those businesses have, is likely have built their sites and are using a lot of different software-as-a-service platforms. Maybe they might be using a platform like Shopify to sell their products and power their website, and they might use Facebook for advertising, and maybe they're using paid search with Google.

Startup 113
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When Intent And Content Align, Online Ads Suck A Whole Lot Less

InfoChachkie

Fast-forward two years – DataPop has not just radically transformed search; its creative optimization platform is now matching all modalities of online ads to consumers’ intent. In just one year since launching its Creative Science platform, DataPop optimizes in excess of $100 million of its clients’ aggregate advertising spend.

Content 171
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RingRevenue Creates A New Performance Marketing Revenue Channel

InfoChachkie

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. At RingRevenue we’ve created a call performance marketing platform that at its core is all about getting more high-value calls to advertisers who want them.

Marketing 209
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This Week in Venture Capital – Episode 2

Both Sides of the Table

It was the first company to do “paid search&# back when Larry & Sergey were saying they would never do it. plus a large settlement on patent disputes paid from Google) so Bill did well on it. I talked about the platform moves of Twitter and why it should be expected. It’s core platform stuff.

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Ten of Southern California's Top Software Companies

SoCal Delicious

other developers to incorporate into their own apps. firm's CTO, Jamie MacLennan, directed the development of Microsoft's SQL Server Analysis Services, pioneering Microsoft's work in. SendGrid has seen massive growth and adoption, as thousands of web developers have discovered that the company--which has major. hybrid cloud?