Extrameasures Acquired By Blackhawk Network
socalTECH
APRIL 1, 2016
San Diego-based Extrameasures , which operates reward, rebate, and prepaid and gift card programs for brands, has been acquired by Blackhawk Network , the two said Thursday. Financial details of the acquisition were not disclosed. Extrameasures was founded in 1996, when it first rolled out a Vista gift card for the consumer market. Extrameasures was founded and is led by Jan Allan Steinert.
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