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When should you go for equity financing?

Berkonomics

Here is a class of investor we’ve covered before, one usually focused upon you and less upon your business case. There are other classes of equity investors for small or early stage businesses that we have not yet considered. This class of investor typically writes checks from $50,000 to $250,000. Friends and family investors.

Equity 156
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Why Startup Entrepreneurs Need to Communicate More Like George Bush Than Al Gore

Both Sides of the Table

I use George Bush vs. Al Gore as allegory and I’ve been using it with entrepreneurs for years to sink in a simple point about how to communicate with the market. You imagined him as the kid in your class at school at the front of the room raising his hand at every question and saying, “Oooh, me. Call on me.

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Creating the Next Generation of US Employees. My Investment in Treehouse

Both Sides of the Table

I know readers of this post aren’t in that demo but that’s what the data says. I’m investing in businesses that reinvent education. And while Maker Studios is pure entertainment, TreeHouse is pure education. Ryan wants to reinvent education. I’m investing heavily in Internet video.

Invest 295
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Why Most of Your Assumptions About Phone Calls are Wrong

Both Sides of the Table

But my specific point is that while everybody is busy telling you that “kids don’t use email” or “email is dead” I have actual data from portfolio company CEO’s showing the efficacy of email as a communication and marketing channel. Higher education. The key is understanding the nuance. PHONE CALLS.

Email 339
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myLINGO | Connecting Non-English Speakers with the Movies

Tech Zulu Event

Just 20 years old and a recent Harvard University dropout, Olenka provided insight into her transition to Los Angeles, life as an entrepreneur, and how she’s passionate about helping non-English speakers see American movies in their own native language. Explain to our readers why you started your company, and why you created your app myLINGO.

Startup 91
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Top 30 Startup Posts for July 2010

SoCal CTO

5 Lessons from 150 startup pitches - A Smart Bear: Startups and Marketing for Geeks , July 11, 2010 I just reviewed several hundred startup pitches for Capital Factory. Interesting patterns emerged: Everyone makes the same classes of error. That’s @MeganBerry to you, blogger and social media expert, marketing manager of Klout.com.

Startup 217
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Spolsky on Software on Both Sides of The Table

Both Sides of the Table

Background: Joel Spolsky studied Computer Science at Yale University (class of 1991). The important lesson in order to gain market share was that in order for new users to try Microsoft Excel, they had to be able to work with the files their coworkers were creating. Marketing materials. What did you learn at Juno?