Tech Zulu Event

JULY 31, 2014

The event attracted over 500 distinguished attendees from around the world in the digital media and technology industry including advertising, media, data, eCommerce, software, social and gaming. The event also showcased a variety of promising startups from digital media, mobile, cloud, entertainment, advertising, and eCommerce.

Media 84

Media Technology Truecar Southern California 84

SoCal Tech Calendar

JANUARY 6, 2011

Wednesday, January 12, 2011 -- Content World Turned Upside Down: Can Traditional Media Adapt? TCOSC Digital Media Society. Every aspect of the business of entertainment media and other content providers, and their traditional sources of revenue, are under assault by disruptive business models. See [link] (more)

Content 113

Content Technology Council TCOSC Cloud Computing 113

SoCal Tech Calendar

OCTOBER 29, 2010

Thursday, November 4, 2010 -- Content World Turned Upside Down: Can Traditional Media Adapt? TCOSC Digital Media Society. Every aspect of the business of entertainment media and other content providers, and their traditional sources of revenue, are under assault by disruptive business models. See [link].

Content 100

Content Technology Council TCOSC Cloud Computing 100

Startup Professionals Musings

JANUARY 23, 2015

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media. Real customers.

Marketing 100

Marketing Social Media Framework Media 100

Startup Professionals Musings

MAY 31, 2015

Virtual living: the rise and growing dominance of social media. Online entertainment: millions of channels, billions of actors. With the adoption of the Internet, digital entertainment has rocketed across the world, changing how people entertain themselves. YouTube is now the 800-pound gorilla of entertainment.

Startup 106

Startup Social Media Entertainment Metrics 106

Both Sides of the Table

JULY 16, 2013

When polled 88% of marketing professionals said they couldn’t accurately measure the effectiveness of their marketing campaigns and the majority said lack of ROI measurement is their single greatest frustration with social media (Forbes). Clicks are also a simple measure that you can get from basic link tracking packages. End of story.

Marketing 307

Marketing Technical Review Startup Tool 307

Startup Professionals Musings

SEPTEMBER 3, 2017

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media. Real customers.

Advertising 66

Advertising Marketing Startup Framework 66

Startup Professionals Musings

DECEMBER 6, 2017

Virtual living: the rise and growing dominance of social media. Online entertainment: millions of channels, billions of actors. With the adoption of the Internet, digital entertainment has rocketed across the world, changing how people entertain themselves. YouTube is now the 800-pound gorilla of entertainment.

Startup 55

Startup Social Media Entertainment Metrics 55

socalTECH

JUNE 15, 2017

The company recently raised $8M in a funding from Evolution Media, Aspect Ventures, Upfront Ventures, as well as a long list of angels. I was a digital media agent at the United Talent Agency for five years, prior to founding Stem. However, in starting a company, there are so many other qualitative metrics that matter.

Startup 140

Startup Content Metrics Platform 140

Startup Professionals Musings

APRIL 6, 2014

Virtual living: the rise and growing dominance of social media. Online entertainment: millions of channels, billions of actors. With the adoption of the Internet, digital entertainment has rocketed across the world, changing how people entertain themselves. YouTube is now the 800-pound gorilla of entertainment.

Startup 99

Startup Social Media Entertainment Metrics 99

TechEmpower

OCTOBER 9, 2023

This nuanced approach can cater to the most specific of viewer moods and preferences, ensuring a seamless entertainment experience. This category encompasses a vast array of content, from emails and text documents to social media posts. Unstructured Data, as the name suggests, lacks a clear structure. Strive for a balanced outcome.

Generative AI 346

Generative AI Artificial Inteligence Tool Knowledge Base 346

socalTECH

SEPTEMBER 19, 2014

I was running the largest deals in the media and entertainment video area across many different Google products. I also lead our media and entertainment vertical practice. The metrics are very solid. Rachel Payne: I was working at Google for about eight years, most recently in global strategic alliances.

Google 233

Google Content Startup Venice 233

Tech Zulu Event

OCTOBER 19, 2012

Elite media giants, agencies and brands flew in from around the country to discuss the rapidly changing and complex ecosystem evolving between the primitive television and social engagement union. Social media giants Twitter and Facebook were both on hand to present their latest findings of their contributions to social television.

Conference 78

Conference Beverly Hills Social Media Media 78

SoCal CTO

NOVEMBER 10, 2009

to work on an entertainment-related technology project and have stayed ever since. This is a novel user interaction that embeds casual entertainment directly into the operating system experience, based on some fairly interesting underlying technology. After BITSource was successfully acquired, I moved to L.A. Details coming soon!)

Product 150

Product Entrepreneur Social Media Google 150

Tech Zulu Event

FEBRUARY 5, 2014

Peter Csathy – CEO Manatt Digital Media Ventures, accomplished media and digital media entrepreneur. He doesn’t see many digital media VC firms in the space and makes it a point to invest in and work with companies who engage more deeply with content. Peter Csathy jumps in to answer questions about content.

Startup 95

Startup Google Education Venture Capital 95

Tech Zulu Event

SEPTEMBER 24, 2013

Ever since sound was first introduced into movies, the entertainment business has never really faced a huge change. However, the online presence has shifted the entertainment landscape drastically and is threatening to change the business for better or for worse. Is it kind of like social media platform?

Content 81

Content Entertainment Startup Los Angeles 81

Tech Zulu Event

SEPTEMBER 13, 2011

He is a marketing professional with over 8 years of extensive online and social media marketing experience. We focus on developing strong distribution channels through social media, search, blog outreach and email programs to accelerate the discovery, sharing and engagement with Funny Or Die content.

Sites 61

Sites Marketing Social Media Tips 61

Tech Zulu Event

NOVEMBER 23, 2011

These metrics-application rely on our need to know our “value” and will only continue to perpetuate the dilution of online engagement. I don’t have actual metrics, but from a random sampling taken over the past ten months on my own posts reshared by “Klout influencers”, I found the click-through-rate was around.02%

Social Network 106

Social Network Metrics Technical Review Sites 106

socalTECH

NOVEMBER 17, 2010

A few companies have aggregated all of that free media out there from those marketing materials. Our metrics show that when people watch chips, they increase their tendency to want to watch that feature length film. My background was totally in traditional media and studios. I ran the Los Angeles Film Festival for a decade.

Startup 190

Startup Los Angeles Content Hollywood 190

Frank Addante

MAY 18, 2016

While storytelling may have been formerly relegated to the entertainment industry, it’s gained a special significance in the tech world. With the platforms for storytelling rapidly increasing in VR, AR, and more apps and social media tools at our disposal, technology is now taking a front seat.

Company 40

Company Companies Advertising Startup 40

Frank Addante

MAY 18, 2016

While storytelling may have been formerly relegated to the entertainment industry, it’s gained a special significance in the tech world. With the platforms for storytelling rapidly increasing in VR, AR, and more apps and social media tools at our disposal, technology is now taking a front seat.

Company 40

Company Companies Advertising Startup 40

LATechDigest

OCTOBER 26, 2016

mitchlasky re: #techla "I feel more at home here… LA's biz culture, the fluidity b/t media & tech is unique" #latechsummit pic.twitter.com/OuYnCoIZiH. — LATech Digest (@LATechDigest) October 25, 2016.

Snapchat 40

Snapchat Lootcrate Riot Games Downey 40

Tech Zulu Event

JANUARY 20, 2014

While we entertain startup strategies such as being lean or agile, it’s impossible to ignore that, for example, LA has a culture of entertainment , Nashville that of music , New York, a culture of finance and fashion , and Silicon Valley, indeed, a culture of disruptive innovation. Natural language merchandiser Compare Metrics.

Technical Review 71

Technical Review Commerce Yahoo Web 71

Tech Zulu Event

MARCH 25, 2014

Addison McCaleb – Mediahound , making it easier for you to discover entertainment. Alex Taub – Social Rank , Twitter metrics and engagement tool. Jared Golden – Pear, connecting local community groups to their sponsors. Ricky Johnson – PledgeCents , improving K-12 through community learning.

Entertainment 99

Entertainment Google Entrepreneur Course 99

Both Sides of the Table

MAY 23, 2012

In an over-funding environment companies are encouraged to eschew revenues in a land grab to acquire eyeballs, clicks, page views or whatever other vanity metrics give VCs the false comfort that they’re sitting on a gold mine. They compete on features, price and execution. We’re online all the time and at high speed.

Venture Capital 347

Venture Capital Capital Technical Review Startup 347