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Interview with Jon Waterman, Founder and CEO of Ad.net

socalTECH

A little history, we launched our product years ago, Search IQ. That product right now is on 2,000 publisher websites, it's sold under the SaaS model, and a lot of people on the free, ad-supported version. The company was founded in 2001, as Findology Interactive Media. We're able to do that by the traffic we tap into.

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7 Strategies For A Low Entry-Cost Sustainable Startup

Startup Professionals Musings

Here are some key ones that I recommend, based on my experience in business, and my many years as an advisor to entrepreneurs: Choose a name that works across the Internet and the world. All marketing costs money, including viral marketing, search engine optimization, click-through, and social media support.

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This Week in VC with Om Malik & Paul Jozefak

Both Sides of the Table

industry investors rather than VCs) a good idea for entrepreneurs. His view: sometimes entrepreneurs expect too much value from the partner. An investment doesn’t guarantee your product will suddenly be on the investor’s price sheet. Independents: Millennial Media , Greystripe , Medialets , JumpTap , Mojiva.

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It’s Morning in Venture Capital

Both Sides of the Table

The movie, “The Social Network” might have had more of an impact on creating future entrepreneurs than any other event of the past 5 years. Try charging customers for your product when you have 12 competitors giving the product away free finances by $20 million of VC. Thank you, Aaron Sorkin! The Exit Problem. And the future?

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RingRevenue Creates A New Performance Marketing Revenue Channel

InfoChachkie

“In today’s market, so much focus is placed on transacting business online. This is especially true for companies with expensive and complex products or services that are more consultative in nature, like insurance, financial services, home services, education and travel, etc. But consumers don’t always want to buy that way.

Marketing 209
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Why I’m Doubling Down on the Twitter Ecosystem

Both Sides of the Table

And better yet, the company has a product that will turn the stream into a lake. DataSift has a product that builds a permanent database for you of just the information you want to capture. Some will cite my investment two years ago in social-media advertising company Ad.ly What does that mean? It is the town hall.

Platform 307