Entrepreneur Newsletter Product Writing 
InfoChachkie
JUNE 3, 2013
John Lusk, along with his Co-Author Kyle Harrison, leveraged their humble company''s newsletter into The MouseDriver Chronicles , a New York Times bestselling book. Upon graduation from Wharton, John and Kyle launched a startup based upon a simple, pedestrian product: a computer mouse shaped like the head of a golf driver.
InfoChachkie
JUNE 3, 2013
John Lusk, along with his Co-Author Kyle Harrison, leveraged their humble company''s newsletter into The MouseDriver Chronicles , a New York Times bestselling book. Upon graduation from Wharton, John and Kyle launched a startup based upon a simple, pedestrian product: a computer mouse shaped like the head of a golf driver.
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Tech.Co
DECEMBER 29, 2023
While the market isn't short of spritely, innovative entrepreneurs, harsh economic headwinds combined with a pullback in investor spending have made it harder than ever for budding businesses to break through. Organic milk formula product Bobbie. 2023 hasn't been an easy year to be a startup. You can unsubscribe at any time.
Startup Professionals Musings
FEBRUARY 20, 2022
Yet it is the one element that too many entrepreneurs focus on only as an afterthought. Every entrepreneur assumes their product or service is so great that “word-of-mouth” will carry the day for them. Even great products need great marketing “content” to fuel the ascent of their online message. Then write it down.
Both Sides of the Table
FEBRUARY 20, 2012
She actually IS the prototypical entrepreneur. But Tracy did what entrepreneurs do. Sam is the managing director of Launchpad LA and we were about to pick our 2012 class of entrepreneurs. In the first 5 minutes you’ll realize that she’s a classic entrepreneur. More on that later. That may soon change.
Both Sides of the Table
MARCH 27, 2011
But should you actually write one if you’re a startup, an industry figure (lawyer, banker) or VC? This is a post to help you figure out why you should write and what you should talk about. Or “I’m a new entrepreneur, why would I offer advice on how to run a startup?&#. By definition, you read blogs.
Startup Professionals Musings
MAY 19, 2019
Yet it is the one element that too many entrepreneurs focus on only as an afterthought. Everyone assumes their product or service is so great that “word-of-mouth” will carry the day for them. Even great products need great marketing “content” to fuel the ascent of their online message. Then write it down.
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