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8 Tips For Startups Preparing For The Media Spotlight

Startup Professionals Musings

Most entrepreneurs I know admit to a poor first media interaction, and many are still waiting for the instant replay. On the social media side, the stakes are just as great. These days the media formats range from email, phone, radio, television, to social media. People judge you and your company in the first few seconds.

Media 118
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Social Search – What Entrepreneur Needs To Know

InfoChachkie

In contrast, social networking sites drove a record number of clicks, up 20% over the prior year. Clearly there is a shift occurring in users'' behavior, as social networks continue to hone their product discovery and purchase capabilities. Google is great at search, yet their G+ social network wasn’t the most successful.

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6 Motivations That Lead To Key Market Transformations

Startup Professionals Musings

As I’ve said before, everyone talks about innovation, but the majority of new business plans I see still reflect linear thinking – one more social network with more features, another smartphone app for marketing, or one more platform for faster e-commerce. They go about tipping the heart first, assuming the mind will follow.

Marketing 125
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6 Entrepreneur Mindsets That Lead To Real Innovation

Startup Professionals Musings

As I’ve said before, everyone talks about innovation, but the majority of new business plans I see still reflect linear thinking – one more social network with more features, another smartphone app for marketing, or one more platform for faster e-commerce. They go about tipping the heart first, assuming the mind will follow.

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7 Tips On Maximizing Social Media Returns At Low Cost

Startup Professionals Musings

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.

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5 Tips For Startups To Win With Social Media

Startup Professionals Musings

Social media is so pervasive in today’s world that every entrepreneur believes instinctively that they know how to use it for their startup. When it comes to social media for your business, expect a high learning curve, but rest assured it’s not rocket science. Top social networks are Facebook (1.2 billion users).

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6 Principles To Move Innovation Intentions To Results

Startup Professionals Musings

As I’ve said before, everyone talks about innovation, but the majority of new business plans I see still reflect linear thinking – one more social network with more features, another smartphone app for marketing, or one more platform for faster e-commerce. They go about tipping the heart first, assuming the mind will follow.

Tips 55