Remove Equity Remove Media Remove Organization Remove Satisfaction
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9 Keys To Employing Social Media To Grow Your Startup

Startup Professionals Musings

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Jim Sterne, who has written many books on Internet advertising, marketing, and customer service, tackled this complex world of social media metrics in a classic book titled simply " Social Media Metrics."

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9 Strategies For Maximizing Your Social Media Impact

Startup Professionals Musings

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Social media is the realm of public opinion and customer conversations. Measuring message delivery in social media is a lot like measuring it in classic advertising, so classic metrics apply.

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10 Sharing Principles Propel Many Current Businesses

Startup Professionals Musings

They may not have noticed the wave of “open businesses,” spawned by the Internet and social media. I especially like Cushman’s outline of the ten principles which distinguish the organization and operation of an open business from the more traditional closed model. Offer equity in future projects to people outside your business.

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9 Keys To Measuring Your Social Media Campaign ROI

Startup Professionals Musings

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Social media is the realm of public opinion and customer conversations. Measuring message delivery in social media is a lot like measuring it in classic advertising, so classic metrics apply.

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9 Steps to Entrepreneur Real Social Media Results

Startup Professionals Musings

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Jim Sterne, who has written many books on Internet advertising, marketing, and customer service, tackled this complex world of social media metrics in his book titled " Social Media Metrics."

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4 Keys To A Successful Integrity Check With Investors

Startup Professionals Musings

That might start with the CEO giving the investor pitch to the whole organization, and distributing the current business plan document to everyone. Make sure everyone accurately posts their role with your startup on social media profiles, resumes, and references. Make sure all business processes are documented and integrated.

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7 Advantages That Local Small Business Owners Enjoy

Startup Professionals Musings

It seems that most of you entrepreneurs I meet in my role as business advisor are convinced that starting a new business requires equity investors, exponential growth, and a plan to go public via IPO. Most lifestyle business owners are proud to be recognized as leaders in the local business, education, and civic organizations.