socalTECH

MARCH 10, 2017

Robert Blatt: The first stage, in 2013, was really nailing product-market-fit. Not just what the product needed to look like, but how to sell it, and to make sure that the people we sold it to were really successful using it, and stayed with us. In 2013, Facebook local pages, Google Pages, and Yelp were not all that active.

Google 127

Google Paid Search Mobile Activity 127

SoCal CTO

OCTOBER 5, 2010

Great content again in September that meets at the intersection of startups, technology, product and being a Startup CTO. Why Product Managers Wear Sneakers - Steve Blank , September 2, 2010 I gave a talk last night to the Silicon Valley Product Management Association. Except they won’t be called Product Managers.

Startup 191

Startup Product Technology Venture Capital 191

Both Sides of the Table

APRIL 15, 2010

It was the first company to do “paid search&# back when Larry & Sergey were saying they would never do it. plus a large settlement on patent disputes paid from Google) so Bill did well on it. Google had huge destination traffic. Google monetized this with AdWords (ads on their home page).

Venture Capital 271

Venture Capital Capital Google Platform 271

InfoChachkie

MAY 14, 2012

At Rincon Venture Partners , we have a laser focus on identifying groundbreaking adtech and business productivity SaaS solutions. For instance, Tumri and Teracent (acquired by Google) are both doing interesting things with respect to matching images with display ad copy. and Overture Services.

Content 171

Content Platform Paid Search OpenX 171

InfoChachkie

JULY 14, 2011

This is especially true for companies with expensive and complex products or services that are more consultative in nature, like insurance, financial services, home services, education and travel, etc. At CallWave, Colin was CTO, Jason was CFO and I was in charge of product marketing and customer acquisition.

Marketing 209

Marketing Advertising Paid Search Startup 209

InfoChachkie

DECEMBER 2, 2009

No one wakes up and says to themselves, “I need to buy that product I have never heard of before.” Thus, avoid link farms, mindless keyword content and similar techniques designed to make your site more Google friendly. Paid Search – Customers which click on sponsored ads associated with search keywords fall into this category.

Custom 164

Custom Customer Advertising SEM 164