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GRP Partners Leads Investment In Awe.sm

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Los Angeles-based GRP Partners is one of the lead investors in a developer of social media analytics software, Awe.sm , Awe.sm has raised $4M in a round which was led by Foundry Group and GRP Partners, and which also included Neu Venture Capital and kps+p Ventures. said Thursday. READ MORE>>.

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GRP Partners Raises New $200M Fund, Becomes Upfront Ventures

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Los Angeles-based venture capital investor GRP Partners announced this morning that it has raised a fourth fund, worth $200M, and also renamed the firm Upfront Ventures.

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Ad.ly Finds $2M More

socalTECH

more in funding, from GRP Partners and Siemer Ventures. helps match up celebrities with social media advertisers. CEO Walter Deph says that the company is really focused on driving engagement with brands and leveraging the real-time conversations on social media. disclosed Thursday that it has raised $2.0M

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Ad.ly Confirms Funding

socalTECH

Los Angeles-based social, celebrity advertising startup Adly confirmed the company''s recent $2M funding round today, officially announcing the funding from GRP Partners and Siemer Ventures.

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First Annual Second Internet Conference

SoCal Tech Calendar

The one-day event will bring together individual and institutional investors alongside social media executives to learn the current social media landscape, and meet one-on-one with leading industry professionals. The Second Internet Conference will be held in Santa Monica, California, on September 7th, 2011.

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DogVacay.com Launches Marketplace For Dog Boarding

socalTECH

The husband and wife team of Karine Nissim Hirschhorn and Aaron Hirschhorn said DogVacay will qualify hosts with social media endorsement and user reviews, background checks, professional certifications, and more, and also provide insurance and medical care. The new startup is backed by Science, Inc., READ MORE>>.

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RingRevenue Powers New Ad Firm

socalTECH

The new firm will offer pay-for-performance ads on television, radio, print, and online, including mobile phones, social media, and more. RingRevenue is venture backed by GRP Partners, Rincon Venture Partners, and Great Pacific Capital. Spievak is the former CFO of Callwave.