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SEO for Startups

SoCal CTO

I recently had a conversation with an pre-launch startup where they discussed how SEO was going to be really important for them. And to me, there seems to be a lot of confusion by founders of startups around search engine optimization (SEO) and how it works for a startup. I won't say that I'm truly an expert on SEO.

SEO 150
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Why The Haters are Wrong About Growth Hacking

Both Sides of the Table

In essence Muhammad thinks the “growth hacking” is a charlatan term for online marketing that consists of a bunch of everyday tasks that all online businesses should be doing: SEO, SEM, Content Marketing, Social Media, Referral Marketing, etc. “How many legs does a dog have if you call the tail a leg? .

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Doing the Right Things is More Important than Doing Things Right

Both Sides of the Table

So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc. They’re tasked with doing … marketing. You get a lot of traffic – not always results.

Startup 323
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Biz2Beach To Stream Live Here On TechZulu

Tech Zulu Event

Tony is currently Founder/CEO for Eventify, an LA-based startup creating a venue marketplace, and Visible Factors, an SEO consulting company. and most recently Myspace, where he ran an online marketing team focused on SEO, social media, and paid traffic acquisition. Van Jepson, CEO/Founder, GroupPrice.

SEO 85
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How to Decrease the Odds That Your Startup Fails

Both Sides of the Table

Yet I can’t help thinking there are many predictable failures that come from a lack of basic planning. Equally, hoping to unseat TripAdvisor without understand their SEO strengths and how much it would cost to knock them down would be naïve. And influencers may help once or twice but ultimately nothing is free.

Startup 150
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Small Business Marketing | Get Customers versus Get Leads

Tech Zulu Event

Now study the event organizer. A great example of a website displaying amazing social proof with client results is Killian’s Workshop for how to book commercials. Help a Reporter Out (HARO). Or post different results you’ve helped people achieve. Search Engine Optimization (SEO). What are their interests?

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Interview with Sam Rogoway, Near Networks

socalTECH

It's also a great way to build out your own YouTube channel, which we also help them do. To the extent that a business is not familiar with embedding, we also help them with that process, with claiming their Google Places page, and link that video. We've also found that online video really helps with search engine optimization.