8 Ways New Venture Founders Create Whole New Markets
Startup Professionals Musings
APRIL 16, 2021
Elon Musk with Tesla and SpaceX may be the most current example of this phenomenon, but others often mentioned include Richard Branson (Virgin Group), Joe Costello (Cadence Design), and Howard Schultz (Starbucks). It gives a product structure and style, and makes it memorable and unique. Believe there is no such thing as a crazy idea.
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