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Create a great product – the three-step dance method

Berkonomics

Can you create a product in a vacuum? Creating a new product in a relative vacuum is an exercise in complete trust that you know what’s best for the customer, perhaps even without interaction with such a customer. On the other hand, most products or services are created in response to a real or perceived need.

Product 156
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OK. Let’s AMPLIFY your three levels of leadership.

Berkonomics

First, visionary leadership: By far the most enjoyable for most of us is visionary leadership – the time we spend thinking ahead, creating new ideas for products or services, focusing on the big picture and how we can change the world with our creation. Visionary leadership is not performed in a vacuum. The post OK.

Metrics 293
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How Startups Can Use Metrics to Drive Success

Both Sides of the Table

Having a set of metrics that you watch & that you feel are the key drivers of your success helps keep clarity. And the more public you can make your goals for these key metrics the better. I was recently talking with a startup company who wanted me to try their product. You’ll have no idea when you’re off course.

Metrics 346
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Why Misunderstanding Startup Metrics Can Cost You Your Business

Both Sides of the Table

There has been a lot of public debate over the past several weeks about whether it’s a good thing to be “gross margin positive” or not and commentary always reminds me that some people at startups don’t quite understand financial metrics or even how to think about which ones are healthy. If you can’t raise — you’re dead. End of story.

Metrics 150
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Six ways to make your site-app-product go viral.

Berkonomics

How do you make your product go viral? What are the elements needed to focus upon in making the attempt to take a product viral? Some apps, like Discord, attach a brand link to the bottom of each message so that every recipient can click upon the link and become a user of the product without further marketing by the company.

Sites 156
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10 Keys To Real Innovation In Your Next New Business

Startup Professionals Musings

New product process. It starts with a vision, but benefits quickly from a structured process of idea generation, evaluation, prototyping, customer feedback, and success metrics. Idea management. Build and manage a pipeline of ideas. Failure is the best teacher. Innovation is not a random walk into the unknown.

Coach 137
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Ninja Metrics: Apply Predictive Analytics To Makes Games More Profitable

socalTECH

In a move to convert that huge pile of data into something much more meaningful, Los Angeles-based Ninja Metrics (www.ninjametrics.com) launched a new predictive analytics product for the industry. Explain what Ninja Metrics is doing? That''s the basic idea behind predictive analytics. We didn''t know how big that was.

Metrics 166