socalTECH

MARCH 11, 2014

Venice-based Zefr (www.zefr.com) got its start in the content world--licensing movie clips and posting them online--but soon, figured out there was a whole different opportunity in developing software tools to understand exactly what was happening on YouTube. It felt to us, once we got on the platform, that it was a crowded space.

Hollywood 159

Hollywood Help Media Content 159

Tech Zulu Event

JULY 16, 2013

Fun Fact: Walk into their Venice-based office and you’ll find a giant giraffe (dubbed their co-founder’s “spirit animal”) stuffed in their version of a startup treehouse. Their Behavioral Marketing Platform even broke new ground at ad:tech 2011 winning an innovation award. Incubator: Amplify LA. Social Media: Snapchat.

Startup 111

Startup Snapchat Venice Social Media 111

Tech Zulu Event

JUNE 22, 2013

The mobile app and website that allows people to capture and share images and videos of events through social media. The cool thing is we were not only taught about film and TV, but also about new media. One of our teachers was teaching new media and it was really inspiring. TechZulu: So where did WESAWIT originate from?

Social Media 94

Social Media Startup UCLA Media 94