Startup Professionals Musings

APRIL 4, 2015

Social media is so pervasive in today’s world that every entrepreneur believes instinctively that they know how to use it for their startup. When it comes to social media for your business, expect a high learning curve, but rest assured it’s not rocket science. Top social networks are Facebook (1.2 billion users).

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Social Media Media Startup Tips 108

Startup Professionals Musings

MAY 5, 2013

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. But very few are talking about how to measure your results, and the right metrics for optimizing your marketing environment. Get attention and reach your audience. Project the future.

Social Media 102

Social Media Media Entrepreneur Metrics 102

Startup Professionals Musings

OCTOBER 11, 2010

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. But very few are talking about how to measure your results, and the right metrics for optimizing your marketing environment. Get attention and reach your audience. Project the future.

Social Media 84

Social Media Metrics Media Satisfaction 84

Startup Professionals Musings

AUGUST 25, 2023

The cost of entry has never been lower, with new tools to create your own website , and free social media to get your message out everywhere. Pick a name, location, and marketing strategy early. Use social media or reward target customers to volunteer for a feedback session.

Social Media 98

Social Media Metrics Media Tool 98

Startup Professionals Musings

OCTOBER 2, 2018

Even with instant two-way communication via the Internet and mobile phones, your greatest new solution or service won’t found or properly recognized without marketing. I find that digital marketing is the most visible and effective place to start. Set specific objectives, budgets, and metrics for each one. every month.

Marketing 96

Marketing Metrics Social Media Content 96

Startup Professionals Musings

SEPTEMBER 16, 2023

Years ago, it cost a million dollars for a new e-commerce site, one that you can now create for almost nothing with current tools and technology. Minimum viable products (MVPs) are recommended for validating the market, with iterative enhancement to quickly meet market feedback. The cost of social media done well is low.

Entrepreneur 104

Entrepreneur Startup Social Media News 104

Startup Professionals Musings

JANUARY 23, 2015

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Marketing 100

Marketing Social Media Framework Media 100

Startup Professionals Musings

OCTOBER 18, 2010

Everyone is talking about how social media can help you jumpstart your business at no cost, and experts are springing up on all sides to help you do it at a high cost. Before you start, analyze existing media, demographics, and new social media alternatives for a fit to your rollout campaign requirements.

Social Media 95

Social Media Media Startup Blogging 95

Startup Professionals Musings

SEPTEMBER 3, 2017

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Advertising 66

Advertising Marketing Startup Framework 66

Startup Professionals Musings

FEBRUARY 13, 2021

For example, I’m not sure the world needs one more social media niche site, or another dating site, or yet another flavored drink alternative. You may be a product expert, but have little experience with running a business, or marketing, or sales. Communicate and market your solution to the max.

Startup 162

Startup Metrics Ideas Entrepreneur 162

TechEmpower

NOVEMBER 13, 2023

This isn’t just our opinion - our startup metrics prove it! Applying that solution to our job matching site made perfect sense. That’s why we’re planning on building most of our sites this way in the future. That’s why we’re planning on building most of our sites this way in the future.

Generative AI 295

Generative AI Artificial Inteligence TechEmpower Tips 295

Startup Professionals Musings

NOVEMBER 28, 2020

Years ago, it cost a million dollars for a new e-commerce site, one that you can now create for almost nothing with current tools and technology. Minimum viable products (MVPs) are recommended for validating the market, with iterative enhancement to quickly meet market feedback. The cost of social media done well is low.

Tips 161

Tips Startup Social Media News 161

Startup Professionals Musings

MARCH 19, 2022

With the power of the Internet, and the impact of the recent pandemic , the world of business services, such as accounting and marketing, have gone more and more remote. Generalized email blasts and social media ads may be great for finding interest in your services, but these are not enough to close and maintain new clients.

Services 121

Services Technical Review Social Media Case Study 121

Startup Professionals Musings

OCTOBER 20, 2013

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Media 101

Media Marketing Startup Framework 101

Startup Professionals Musings

AUGUST 24, 2019

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Media 95

Media Framework Social Media Metrics 95

SoCal CTO

JULY 13, 2011

This site aggregates and filters content from thought leaders who talk about topics such as Marketing , Sales , Design , Revenue , Hiring , Social Media , Business Models , Metrics , PR , Venture Capital , Angel Investors , Bootstrapping , Incubators , Agile and many others.

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Content Startup Social Media IP 175

Startup Professionals Musings

DECEMBER 13, 2019

Some chaos is normal in every new business, but many wait far too long before they install metrics based on “best practices,” and fail to attack obvious bottlenecks with a vengeance. Ineffective and expensive marketing campaigns. But I often see premiums being paid for social media monitoring, standard accounting, and facilities mgmt.

Outsource Development 122

Outsource Development Outsource Metrics Technical Review 122

Startup Professionals Musings

JUNE 5, 2019

With the advent of instant communication and social media, customer service starts at the first hint of interest by you, and never ends for repeat customers. One bad customer experience will kill not only one customer, but many future ones, who hear the message via social media and friends. The world has changed.

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Customer Custom Company Companies 84

Tech Zulu Event

JANUARY 22, 2016

Social networking continues to be a superior force in marketing, especially Facebook. percent of all social network ad spending worldwide. How can your company best benefit from social networking ads in 2016? How can your company best benefit from social networking ads in 2016? That was $15.5 billion in 2015 alone.

Marketing 40

Marketing Social Media Social Network Technical Review 40

SoCal CTO

MARCH 13, 2007

skip to main | skip to sidebar SoCal CTO Tuesday, March 13, 2007 8 Ways the Internet has Changed Software Marketing Great post - 8 Ways The Internet Changed Software Marketing - is an interesting take on how different it is these days to market software. Early Stage Marketing and Branding – Farida Fotouh.

CTO Coach 150

CTO Coach Southern California CTO Hire Software 150

SoCal CTO

APRIL 1, 2009

I am excited to be participating in and announcing the of: Southern California Tech Central This is a community of people in Southern California who have come together to help find and organize the best content from blogs, news sources and other web sites all around technology in So Cal. And perhaps to stimulate new connections.

Southern California 150

Southern California TechEmpower Technology Council Metrics 150

Tech Zulu Event

DECEMBER 4, 2014

But what does this mean for marketers? Will it be able to help brands market themselves better in social media? Why does twitter analytics considered as the “Holy Grail” for every content marketer? It provides key metrics that allow you to have a better understanding of your tweets. Let’s take a look.

Content 93

Content Marketing Social Media Journal 93

socalTECH

NOVEMBER 30, 2016

We also work with companies doing measurement of marketing campaigns and store visits. We started out as a social media app developer in 2010, which gave us an opportunity to figure out how a powerful and rich data set would allow us to mine the interests and consumer behavior out of mobile signals. READ MORE>>.

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Advertising Mobile Social Media Startup 100

Startup Professionals Musings

MAY 4, 2020

In my experience as an advisor to startups, the difference is almost always related to the founder and their execution strategy , more so than to the solution quality or the market. Define success metrics, and measure progress regularly. If you have completed four out of five milestones, we can both see success in your future.

Startup 123

Startup Outsource Development Entrepreneur Outsource 123

Startup Professionals Musings

DECEMBER 23, 2016

Now it’s all about how fast you recognize and adapt to market change, new competitors, and new technology. Smart entrepreneurs overtly plan every month to re-sync their vision and objectives with newly-learned market realities. It’s better to listen carefully, test them market, and take baby steps in the beginning.

Social Media 67

Social Media Metrics Startup Technical Review 67

SoCal CTO

JANUARY 20, 2009

This is the beginning of a content community that collects and organizes the best content from blogs and web sites. One of the more interesting new features is that the site now takes into account social signals. Together these social signals indicate content that is likely of higher quality (or at least of higher interest).

Los Angeles 150

Los Angeles Angel Mixergy Tech Coast Angels 150

Startup Professionals Musings

AUGUST 7, 2020

Even a million users on your social media site won’t pay the bills until you sell some advertising or a premium service. Strategic threats, including new competitors, market changes, and environmental issues need deeper analysis and full resolution, before they jeopardize your business survival.

Technical Review 124

Technical Review Layoffs Social Media Metrics 124

SoCal CTO

MARCH 20, 2007

talking about Prodeges Search with Kevin Site - [link]. Take a look at other sites: [link] But the overall idea is to provide branded search in order to get merchandise from your artist, star, etc. User Interface Beyond the Web Site ► November (7) Negative Customer Acquisition Costs - Creative Sta.

CTO Coach 150

CTO Coach Southern California CTO Hire Social Media 150

Startup Professionals Musings

MAY 5, 2017

In addition to legal and local requirements, you need a business name that is available as a website domain name, and a user name on key social media channels, including Facebook, YouTube, and Twitter. Expect to spend your limited budget on marketing. Word-of-mouth and minimal marketing does not drive a sustainable business.

Social Media 57

Social Media Search Engine Optimization Startup Customer 57

SoCal CTO

MARCH 20, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

Venture Capital 150

Venture Capital Guide CTO Coach Southern California 150

SoCal CTO

MARCH 9, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

Venture Capital 150

Venture Capital Invest CTO Coach Southern California 150

Startup Professionals Musings

FEBRUARY 23, 2018

Luckily, I had always been a “hands-on” professional, and I had learned the pragmatics of people leadership, marketing, management tools, and funding. Simply defining yourself as a marketing specialist, designer, or project leader minimizes the stigma of the consultant role. Use social media for more visibility.

Social Media 56

Social Media Software Review Customer Custom 56

SoCal CTO

FEBRUARY 28, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

Google 150

Google Mobile CTO Coach Southern California 150

SoCal CTO

FEBRUARY 25, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

CTO Coach 150

CTO Coach Southern California CTO Hire Startup 150

Startup Professionals Musings

MAY 4, 2016

Years ago, it cost a million dollars for a new e-commerce site, one that you can now create for almost nothing with current tools and technology. Minimum viable products (MVPs) are recommended for validating the market, with iterative enhancement to quickly meet market feedback. The cost of social media done well is low.

Startup 61

Startup Social Media News Tool 61

SoCal CTO

FEBRUARY 17, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

Blogging 150

Blogging CTO Coach Southern California CTO Hire 150

socalTECH

MAY 10, 2013

We caught up with CEO Walter Delph to hear how the promise of social media advertising has measured up to reality, and what that means for brands and marketers today trying to leverage the new reality of social conversations. Walter Delph: Marketers are still figuring this out. What is Ad.ly''s business now?

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Social Media Advertising Media Metrics 237