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Impact Rolls Out New Deep Linking Support For Mobile Affiliates

socalTECH

Santa Barbara-based Impact , which develops software used by brands to manage partnership and affiliate programs, has launched a new product to help those companies with managing mobile linking. The company said the move will help marketers drive more revenue and higher mobile conversion rates.

Mobile 113
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RingRevenue Claims Record Mobile Growth

socalTECH

Santa Barbara-based RingRevenue , the developer of pay-per-call technology and performance marketing products, said today that it is seeing "record" mobile campaign growth. RingRevenue's technology can generate and track unique toll free and local phone numbers in order to track sales leads. READ MORE>>.

Mobile 162
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Resonant Expands Advisory Board

socalTECH

Santa Barbara-based radio frequency filter technology developer Resonant Inc. said late Monday that it has added a sales and marketing veteran to its advisory board. Resonant develops filters used for radio frequency front ends (RFFEs), used in mobile phones and other devices. READ MORE>>.

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RingRevenue Creates A New Performance Marketing Revenue Channel

InfoChachkie

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. In today’s market, so much focus is placed on transacting business online. 10) Rob, why does the world need RingRevenue? . “In

Marketing 209
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Guerilla Marketing Fail – What I Learned From The Austin Police

InfoChachkie

Both the video and Seth’s post are excellent primers regarding how to deal with guerilla marketing gone wrong. As John Greathouse noted in his blog entry, Putting “Trade” Back Into Tradeshows , several years ago, I pulled off a guerilla marketing coup at a large tradeshow by hiring actors to portray monks. By: Seth Epstein.

Marketing 230
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D2 Technologies Promotes Execs, Creates Business Units

socalTECH

Santa Barbara-based D2 Technologies , a developer of IP communications software for the embedded market, said this morning that it has promoted two of its executives and created two new business units.

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Ten Of The Top Tech Companies For Employees In LA

socalTECH

positions on its site, ranging from software, sales, marketing, to finance. Edmunds.com has been around forever in Los Angeles, but after a recent redesign and a focus on updating its web site, new mobile. range of software products, and which has offices in Calabasas and Santa Barbara.