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5 Current Technologies Still Have Room For Innovation

Startup Professionals Musings

The challenge is that every new business needs to be innovative and different, in order to rise above the crowd, bring real change to the world, and give you the satisfaction you seek. Social Media. Every entrepreneur needs to leverage social media for better marketing, requirements, and customer service.

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4 Keys To A Successful Integrity Check With Investors

Startup Professionals Musings

That might start with the CEO giving the investor pitch to the whole organization, and distributing the current business plan document to everyone. Make sure everyone accurately posts their role with your startup on social media profiles, resumes, and references. Make sure all business processes are documented and integrated.

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Businesses Need Your Input, But Can’t Read Your Mind

Startup Professionals Musings

a leading researcher on consumer behavior and the impact of digital, reports that decision makers, social media users, and younger demographics are more and more comfortable sharing data in order to close the gap between thought and action. Google scores high for tools, location, and social media data sharing, but not for biometric data.

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8 New Ways To Focus On Customers For Trust And Profit

Startup Professionals Musings

Customer expectations of a relationship and personalization are stretching every business today, and pervasive use and confidence in social media by customers can override all your image building and marketing messages. Pushing yourself on customers by touting features and price doesn’t work anymore.

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7 Ways Your People Skills Are The Key To Your Success

Startup Professionals Musings

For example, both need to provide exemplary customer service, build customer loyalty, and provide real value for a competitive price. Be accessible on social media, write a blog or articles for industry publications, and participate in conference panels and speaking engagements. Be a visible and available expert in your domain.

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5 Ways To Focus Your Strategy On Delighting Customers

Startup Professionals Musings

The world keeps changing, and visible business strategies that worked well in the past, including being the premium brand or low price producer, simply don’t get the customer loyalty they once did. Today, customers are looking for real relationships, a memorable shopping experience, and satisfaction of a higher purpose.

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How To Prepare Your New Venture For Investor Scrutiny

Startup Professionals Musings

That might start with the CEO giving the investor pitch to the whole organization, and distributing the current business plan document to everyone. Make sure everyone accurately posts their role with your startup on social media profiles, resumes, and references. Make sure all business processes are documented and integrated.