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Pull Investors to Your Business Plan With a Summary

Startup Professionals Musings

Modern investors love to first read a two-page summary of your business plan, formatted like a glossy marketing collateral sheet, with text well laid out in columns and sidebars, and a couple of relevant graphics. You may have already found several articles, web pages, or books about writing the perfect executive summary.

Summary 97
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Give Investors an Executive Summary That Rocks

Startup Professionals Musings

Modern investors love to first read a two-page summary of your business plan, formatted like a glossy marketing collateral sheet, with text well laid out in columns and sidebars, and a couple of relevant graphics. You may have already found several articles, web pages, or books about writing the perfect executive summary.

Summary 90
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Investors Love a Concise Executive Summary

Startup Professionals Musings

Modern investors love to first read a two-page summary of your business plan, formatted like a glossy marketing collateral sheet, with text well laid out in columns and sidebars, and a couple of relevant graphics. You may have already found several articles, web pages, or books about writing the perfect executive summary.

Summary 55
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7 Startup Laws Of Finance That You Dare Not Shortcut

Startup Professionals Musings

I found a good summary of the most common mistakes in a classic book by Kelly Clifford, “ Profit Rocket ,” written primarily to help you on the other side of the equation – skyrocket your profits. Always use a break-even analysis to measure what volume and price are required to offset total costs.

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8 Key Disciplines Are Essential To Scale Any Business

Startup Professionals Musings

With the real data from that surge, you need to take a hard look at business model realities, cost of customer acquisition, inventory costs, and other key metrics. Here is my summary of the key focus activities of that challenge for every business owner: Manage cash flow daily and plot a plan to profitability.

Metrics 86
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6 Key Rules To Stay Competitive In The Digital World

Startup Professionals Musings

I like the summary of the competitive reality in a new book, “ Rethinking Competitive Advantage: New Rules for the Digital Age ,” by Ram Charan, who relates a wealth of current experience from global clients: Customers expect a personalized experience. Features, availability, and brand are just the price of entry.

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Netflix Redux: Is It Ever OK to Fire Your Customers?

Both Sides of the Table

The big price increase : 5 out of 5 stars. Some customer segments value the DVD business and these may be more price sensitive. They might be willing to pay higher prices (and perhaps not an “all you can eat” price but a “pay as you go” price per film). No, probably not.

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