Startup Professionals Musings

JUNE 4, 2021

Thus I recommend that you stick with organic search, and use SEO to raise your ranking. Paid search engine ranking (PPC) is just buying advertising for your business. PPC is sometimes called “buying your way into search results.” For sites displaying the ads, this is called pay per click (PPC). Cost per action (CPA).

PPC 154

PPC SEO Paid Search Search Engine Optimization 154

Startup Professionals Musings

MARCH 23, 2013

Paid search engine ranking (PPC) is buying advertising for your business from Google or another search engine company. PPC is sometimes called “buying your way into search results.” For sites displaying the ads, this is called pay per click (PPC). Both have the same end goal of getting people to your website. Marty Zwilling.

Paid Search 90

Paid Search PPC Organization SEO 90

Both Sides of the Table

OCTOBER 29, 2009

And if even 1% of users click on the ads because they’re relevant rather than on the organic search it’s a HUGE business (as you know). So PPC (pay-per-click) advertising on social networks has performed poorly to date. After all, when I’m in Facebook they know one hell of a lot more about me than Google does.

Ideas 286

Ideas Advertising Google Technical Review 286

socalTECH

MARCH 20, 2009

Scour is an offshoot of a PPC advertising firm, ABCSearch, which was also founded by Dan. It's pretty much been all organic. In 2001, I started ABCSearch, which as been in the PPC space for a number of years. What's the business model behind the site--it looks like this is advertising driven?

PPC 113

PPC Sherman Oaks Advertising Yahoo 113