Startup Professionals Musings

JUNE 4, 2021

What most people don’t realize is, according to recent statistics , despite top positioning, only a quarter of sites selected comes from paid search. Paid search engine ranking (PPC) is just buying advertising for your business. PPC is sometimes called “buying your way into search results.” Cost per action (CPA).

PPC 154

PPC SEO Paid Search Search Engine Optimization 154

Startup Professionals Musings

MARCH 23, 2013

Paid search engine ranking (PPC) is buying advertising for your business from Google or another search engine company. PPC is sometimes called “buying your way into search results.” For sites displaying the ads, this is called pay per click (PPC). Both have the same end goal of getting people to your website.

Paid Search 90

Paid Search PPC Organization SEO 90

Startup Professionals Musings

JULY 10, 2015

To make this work, you need heavy traffic on your site -- probably at least a million page views per month -- which most sites never achieve in their lifetimes. This model, called pay per click (PPC), is the one most commonly offered to entrepreneurs. Get paid every time an ad is displayed on your site.

Advertising 99

Advertising PPC CPC Sites 99

Startup Professionals Musings

MARCH 12, 2012

The most challenging time is your first years, when your site is unknown, and your page-views are low. Until you get a million page-views per month, your revenue will be negligible, and advertisers won’t be interested in your site. Don’t count on that to fund your startup. This is a tough business.

CPC 106

CPC PPC Startup Advertising 106

socalTECH

MARCH 20, 2009

Scour is an offshoot of a PPC advertising firm, ABCSearch, which was also founded by Dan. We're about to do some marketing, but the hard part really isn't going to be getting people to visit the site, it's to get them to stick. What's the business model behind the site--it looks like this is advertising driven?

PPC 113

PPC Sherman Oaks Advertising Yahoo 113

Startup Professionals Musings

NOVEMBER 27, 2011

Watching video has now surpassed text searching, with popular sites like YouTube , so you see more video ads – in banners, news lead-ins, and site placements. Pay per click (PPC). This is how you make money from advertising – someone else runs ads on your site or your blog, and you get paid for everyone who clicks on the ad.

SEM 95

SEM Search Engine Optimization Blogging PPC 95

Startup Professionals Musings

JANUARY 6, 2011

The most challenging time is your first couple of years, when your site is unknown, and your page-views are low. Until you get a million page-views per month, your revenue will be negligible, and advertisers won’t be interested in your site. Don’t count on that to fund your startup. This is a tough business.

Advertising 90

Advertising CPC Funding Startup 90