InfoChachkie
SEPTEMBER 4, 2012
Most newspapers are written at a third-grade reading level, White House press releases average a fourth-grade reading level and the New York Times is easily digestible by the average fifth grader. What does your pain reliever look like, how is it implemented by the customer and what future products do you expect to roll out?
InfoChachkie
APRIL 1, 2013
According to Marten, "Suddenly, when we were building our business and we thought that this very vital component of our product would be part of us, suddenly it was owned by one of our competitors. On the following Monday, Marten was besieged by the tech press. It was completely devastating.". Fortunately, he was ready.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
InfoChachkie
JULY 23, 2012
companies should… focus on building amazing products. If you have amazing products, the marketing of those products is trivial. If you have $hitty products, the marketing is impossible. Instead of focusing on marketing as an activity… integrate it into (your) products.”. We have never done a press release.
InfoChachkie
AUGUST 1, 2012
Michael Phelps knows all about this one: he got as much press for partying at U of Michigan as he did for one of the greatest athletic performances of all time. But they won’t succeed unless they’re striving for something bigger — an idea, a cause, or a revolutionary product. Follow Courtney on Twitter at [link]. Share and Enjoy.
InfoChachkie
JULY 2, 2012
In addition to his reputation as a showoff, Reggie was renowned for deriding his teammates in the press and initiating clubhouse fights. In the following 3-minute video I discuss the four categories that emerge when employees’ productivity and their required degree of managerial oversight are considered. Share and Enjoy.
InfoChachkie
MAY 6, 2013
Their demise, albeit painful in the short term, frees the employees (and in some cases the underlying technology) to pursue more productive opportunities. • Facebook • Twitter • Delicious • LinkedIn • StumbleUpon • Add to favorites • Email • RSS. Share and Enjoy.
InfoChachkie
JUNE 3, 2013
Upon graduation from Wharton, John and Kyle launched a startup based upon a simple, pedestrian product: a computer mouse shaped like the head of a golf driver. Putting their expensive educations to good use, they aptly named their novelty product a "MouseDriver". So naturally, we started getting all this product awareness, right?
Expert insights. Personalized for you.
211 
Let's personalize your content