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Identifying Pain in the First Step in a Sales Process – Here’s How

Both Sides of the Table

In my first enterprise software company we developed a methodology for sales that we called PUCCKA. Having a methodology instead of just going on random sales visits helped force a bit of rigor and honesty amongst team members about how well or not we thought we were doing. The best sales meetings are discussions. Click here.

Sales 367
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The Danger of Crocodile Sales

Both Sides of the Table

I’d like to talk about Crocodile Salesmen in 3 scenarios: 1) when YOU are selling (or someone on your team), 2) when you are trying to recruit a sales person. But how to apply “listening&# in a sales meeting? Beware of Crocodile Sales. They are seldom productive. I still do this sometimes, too.

Sales 314
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Ten Slides Make a Killer Investor Presentation

Startup Professionals Musings

A perfect round number is ten slides, with the right content, that can be covered in ten minutes. Most advisors will tell you to write the business plan first (20-30 pages), then distill the key points into a set of Microsoft PowerPoint slides for standup presentations to potential investors. Solution product & technology.

Slides 94
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To Sell Anything You Need to Know What Makes You Unique

Both Sides of the Table

In my first enterprise software company we developed a methodology for sales that we called PUCCKA , which I wrote about previously. Having a good sales methodology can help you ensure your company runs more disciplined campaigns and focuses scarce resources on your best opportunities. It the second rule of sales, “Why Buy Me?”

Sales 336
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How to Handle a VC Presentation with No Deck

Both Sides of the Table

I would argue that this mostly consists of consumer Internet companies (although not exclusively) and it is predominantly early-stage people who are product gurus and have a mildly technical bend to them. I’m a product geek more than a spreadsheet ninja. I’m a product geek more than a spreadsheet ninja.

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6 Steps To Move From Inspiration To Business Reality

Startup Professionals Musings

I love good causes and social entrepreneurs, but a recent pitch to me about eliminating world hunger with a new product (harvesting algae at low cost) seemed to forget that really hungry people don’t have any money. Writing down key parameters will force you solidify the specifics, and mentally commit to them.

Ideas 94
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How to Run Better Presentations & Improve Results

Both Sides of the Table

For extroverted people I recommend that entrepreneurs have an “executive summary&# slide up front that cuts to the chase. Don’t dwell on this slide for ever. If I have an hour with you I want to maximise the time we have a discussion so I want to get through the slides quickly. It’s in their personality type.

Slides 358