Startup Professionals Musings

AUGUST 25, 2011

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Here is my summary of her detailed roadmap to get you back on the right track with a “customer-centric” approach rather than a “company-centric” approach: Find out what customers want and how they want to buy it.

Customer 96

Customer Custom Search Engine Optimization Summary 96

Startup Professionals Musings

APRIL 7, 2017

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Distribute an Executive Summary and Recommendations report, as well as transcripts of your interviews, to all the key players in your company. Align your business model to how your customers want to buy.

Search Engine Optimization 58

Search Engine Optimization Startup SEO Customer 58

Startup Professionals Musings

AUGUST 20, 2013

Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. Don’t forget basic Search Engine Optimization (SEO) so search engines improve your ranking. Put yourself on the site. People buy from people.

Search Engine Optimization 105

Search Engine Optimization Startup Advertising SEO 105

Startup Professionals Musings

FEBRUARY 18, 2017

Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. Don’t forget basic Search Engine Optimization (SEO) so search engines improve your ranking. Put yourself on the site. People buy from people.

Search Engine Optimization 54

Search Engine Optimization eBook Advertising SEO 54

Startup Professionals Musings

JUNE 18, 2012

I come from a high-tech software background, and only a few years ago, it would cost at least a million dollars ($1M) for a team of professionals to produce any commercial software product. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Remember when you had to build a $1M factory to roll-out a new product?

Startup 102

Startup Search Engine Optimization SEM Social Network 102

Startup Professionals Musings

JULY 22, 2012

Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. Don’t forget basic Search Engine Optimization (SEO) so search engines improve your ranking. Put yourself on the site. People buy from people.

Search Engine Optimization 96

Search Engine Optimization Entrepreneur Sites Advertising 96

Startup Professionals Musings

DECEMBER 5, 2010

Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. Highlight personal and product testimonials. Don’t forget basic Search Engine Optimization (SEO) so search engines improve your ranking.

Tips 92

Tips Search Engine Optimization Startup Advertising 92

Startup Professionals Musings

FEBRUARY 15, 2011

I come from a high-tech software background, and only a few years ago, it would cost at least a million dollars ($1M) for a team of professionals to produce any commercial software product. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Remember when you had to build a $1M factory to roll-out a new product?

Entrepreneur 94

Entrepreneur Startup Search Engine Optimization SEM 94

Startup Professionals Musings

OCTOBER 3, 2012

In a recent book by business technologies guru Joe Wozny, “ The Digital Dollar: Sustainable Strategies for Online Success ,” I found a good summary of the top strategies, with some practical advice on how to implement them: Understand what’s in a name on the Internet. You have to be found and favored by search engines. Search engines.

Startup 96

Startup Social Media Content Paid Search 96

Both Sides of the Table

JANUARY 22, 2014

SEO marketing vs. social marketing. Simply put – I’d be in search of a VC who had an intuitive sense of my product, my customers, my organizational issues, my competitors, etc. Summary: Team Leadership skills, operating knowhow and industry knowledge are all tremendously important. Think of web vs. mobile.

Venture Capital 364

Venture Capital Coach Writing SaaS 364

Startup Professionals Musings

NOVEMBER 12, 2013

In the latest book by business guru Joe Wozny, “ The Digital Dollar: Sustainable Strategies for Online Success ,” I found a good summary of some great strategies, with some practical advice on how to implement them: Understand what’s in a name on the Internet. You have to be found and favored by search engines.

Social Media 93

Social Media Content Startup Web 93

Both Sides of the Table

MARCH 8, 2010

Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. Summary notes and then I’ll extend: Should you blog? Blogging is an important way to build an audience and also drive SEO traffic. I love their product.

Blogging 286

Blogging Startup Writing Summary 286

Startup Professionals Musings

FEBRUARY 13, 2010

I come from a high-tech software background, and only a few years ago, it would cost at least a million dollars ($1M) for a team of professionals to produce any commercial software product. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Remember when you had to build a $1M factory to roll-out a new product?

Startup 50

Startup High Tech Search Engine Optimization SEM 50