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ContentNext Up For Sale

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Guardian News & Media , the firm behind web publisher ContentNext , is in discussions with potential buyers about a possible sale, according to a report from the firm's own site, paidContent. paidContent said that Guardian is working with Coady Diemar Partners on a possible sale. million pageviews.

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Edmunds.com Adds Live Chat Feature

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Santa Monica-based Edmunds.com , the online auto information web site, said this morning that it has enhanced its site, adding a new online chat feature on the site. Edmunds.com said it is tapping Contact At Once!

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TrueCar Tops 200,000 Cars Sold

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Santa Monica-based TrueCar , the online car pricing site headed by Scott Painter, reports this morning that it has now sold more than 200,000 cars through its online car buying and pricing platform. READ MORE>>.

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Demand Media Hires Ad Sales Head

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Santa Monica-based Demand Media has hired a new executive to head up the firm's advertising sales, the firm disclosed Tuesday. Demand Media has appointed George Stewart as the company's Executive Vice President of Advertising Sales, heading up sales for all of the company's sales channels. READ MORE>>

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Interview with Sean Broihier, Fine Art America

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more--or you can go online and use Fine Art America (www.fineartamerica.com), a Santa Monica company which is doing. Fine Art America handles all of the details of fulfilling sales for images. The company's founder and CEO is Sean Broihier , who told us all about the site--and also how. building a web site for him.

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TrueCar Licenses Auto Pricing Data

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Santa Monica-based TrueCar , the new car pricing data startup headed by Scott Painter, said Monday that it has inked a deal with automotive publisher High Gear Media , where High Gear will include TrueCar's data on its network of web sites. Financial details of the deal were not disclosed. READ MORE>>.

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Rubicon Signs New York Advertising Firm

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Santa Monica-based Rubicon Project has signed a New York company, Katz 360 Sales, to give Katz access to its inventory of premium display ads, the firms announced today. Katz 360 Sales said it is using Rubicon Project's Internet advertising infrastructure to customize content and audience selections for its advertisers.