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Report: Demand Media Snags Another Yahoo Vet

socalTECH

A report Friday afternoon from the WSJ's Kara Swisher says that Santa Monica-based Demand Media has snagged yet another Yahoo executive, this time, Yahoo VP of Brand Packaging Erika Nardini. The move comes shortly after Demand hired former Yahoo Head of U.S. Advertising Sales Joanne Bradford. READ MORE>>.

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TrueCar Dealer Sales Pass 700,000 Vehicles

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In a sign of how large of an effect Santa Monica-based TrueCar has had on the automotive industry, the company said Tuesday afternoon that its dealer partners have just surpassed 700,000 new and used vehicles sold using its sites. TrueCar had announced it 500,000th vehicle in March of 2012.

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MomentFeed Snags Facebook Vet

socalTECH

Location-based analytics software firm MomentFeed , which is based in Santa Monica, has turned to a former Facebook executive for advice, the firm said today. According to the startup, it has added former Facebook sales director Rob Lissner as Special Advisor to the CEO, to help shape the firm's product and sales strategy.

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TaskUs Boosts Executive Staff With Trio Of Hires, Now Has 5300 Employees

socalTECH

Santa Monica-based TaskUs , the fast growing provider of outsourced customer experience and back end services for online companies, said it has hired three new executives on Thursday, to help it with its growth efforts. McLaughlin-Brooks was at YapStone, and also served at Parallels, Business Objects and Yahoo!

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How Event Farm Is Making Events A Part Of Your Sales Funnel

SoCal Tech Calendar

We spoke with co-founder Ryan Costello about Santa Monica-based Event Farm (www.eventfarm.com), on how its software technology is being used to power high end, VIP events for large companies. We're in Santa Monica, and sometime people think we're a venue or rental space for events, but what we are, is a 100 percent software company.

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Demand Media Hires Ad Sales Head

socalTECH

Santa Monica-based Demand Media has hired a new executive to head up the firm's advertising sales, the firm disclosed Tuesday. Demand Media has appointed George Stewart as the company's Executive Vice President of Advertising Sales, heading up sales for all of the company's sales channels. READ MORE>>

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TrueCar Names CMO

socalTECH

Santa Monica-based TrueCar , the publisher of real-time automotive pricing information headed by Scott Painter, said yesterday afternoon that it has appointed Todd Daum as Chief Marketing Officer. Daum has also served at Overture Services/Yahoo, and also was at American Express. Automoti.com was sold to Hertz in 2009.

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