Both Sides of the Table

JANUARY 12, 2014

If you’re a technology startup you need to excel at product, of course. Product is simply about defining a physical good or service that would be valued by consumers of the product more than existing alternatives based on functionality, quality and/or price. It’s worth a quick read. My argument is pretty simple.

Marketing 379

Marketing Startup SEM SEO 379

InfoChachkie

OCTOBER 13, 2009

Customer Service – As newspaper boys were the face of their employers, savvy carriers learned to establish healthy customer relationships to facilitate timely collections and generous tips. Unfortunately, the paperboy has met the same fate as the iceman, milkman and diaper services. Boys To Men. Calling All Entrepreneurs.

Web 2.0 222

Web 2.0 Web Sales Outsource Development 222

Startup Professionals Musings

NOVEMBER 27, 2011

For businesses, these are now prime sources of business networking, customer service, and client leads. Search engine marketing (SEM). No SEM plan means you are missing a huge marketing opportunity. Wikipedia started this, but it is also used for technical support, software, and product reviews. Streaming video.

SEM 95

SEM Search Engine Optimization Blogging PPC 95

Startup Professionals Musings

OCTOBER 30, 2010

They became popular for socializing, but now are prime sources of business networking, customer service, and client leads. Search engine marketing (SEM). No SEM plan means you are missing a huge marketing opportunity. No SEM plan means you are missing a huge marketing opportunity. Facebook alone has 500 million members.

Entrepreneur 89

Entrepreneur SEM Search Engine Optimization Blogging 89

InfoChachkie

DECEMBER 2, 2009

Thus, avoid link farms, mindless keyword content and similar techniques designed to make your site more Google friendly. As long as you have a well architected site that allows Google to properly spider your content, spend the rest of your time and money focusing on maximizing the remaining marketing tools listed below.

Customer 164

Customer Custom Advertising SEM 164

Both Sides of the Table

MARCH 25, 2016

Many startup businesses – tech or otherwise – fail. Trying outrageous new things or even trying mundane things but in new ways but with extreme quality & innovation is what fuels the tech startup industry. Yet I can’t help thinking there are many predictable failures that come from a lack of basic planning.

Startup 150

Startup Marketing Study SEO 150