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The Convergence of Social Media & Traditional Radio

Eric Greenspan

What I mean by this is we do radio better by building it around the web, social media and traditional marketing strategies alongside, behind and wrapped around our radio shows. This one hour online webinar uses Citrix’s GoToWebinar to provide a view of our host Jeremy Anticouni’s actual computer desktop. Tell no one!

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How To Begin Using Social Media In Your Business

Startup Professionals Musings

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a study of 1700 CEOs last year, only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.

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Too Many Small Businesses Still Ignore Social Media

Startup Professionals Musings

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” Develop a marketing strategy specific to this media. Social media demands two-way communication, rather than outbound only. But don’t stop there.

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My First Book – Pricing Your Practice by Eric Greenspan

Eric Greenspan

Because I have so much to share, but honestly, I share my thoughts and ideas every day on social media, webinars, podcasts, etc. In particular, it’s about pricing for service providers namely accountants, bookkeepers and business owners. She did to me what I tell people to do for themselves. Why did I write a book?

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Too Busy for Social Media Marketing Could Be Fatal

Startup Professionals Musings

I suggested that he add some social network marketing initiatives, and his answer was he is “too busy.” He is not alone, according to a recent study , which concludes that only 47% of companies use social media today for marketing, despite the fact that 78% of executives polled feel it’s critical for success. What’s the problem?

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Don’t Be Too Busy for Social Media Marketing

Startup Professionals Musings

I suggested that he add some social network marketing initiatives, and his answer was he is “too busy.” According to this study from last year, over 65% of existing small businesses still ignore social media for marketing, so he is still the rule rather than the exception. Develop a marketing strategy specific to this media.

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RANT: Social media/marketing or is it just Sales 101-the online version?

Eric Greenspan

I’ve been learning a ton about social media lately, but I have to say, I never feel like I’m actually getting anywhere with it all. But I’m not really selling a product or service. Anyhow, sorry to rant, but I’m frustrated with social media and the concept in general.