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8 New Ways To Focus On Customers For Trust And Profit

Startup Professionals Musings

As an advisor to entrepreneurs, I find that I often have to remind them that the world of customers has changed since they started their last business. Of course, part of the change is that Gen Z (born after 1996) now outnumbers the Millennials (born after 1981). Use analytics to see why customers are buying, as well as what.

Customer 133
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7 New Venture Strategies Improve The Odds Of Survival

Startup Professionals Musings

Of course, we would all like to have a magic list based on more definitive tracking of many real startups over time. To determine what factors made a difference, the researchers compared the 27 companies using numerous variables. Here is my own net of those seven habits: Founder is ready, willing, and able to learn.

Startup 170
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8 Expectations To Check Your Entrepreneur Motivation

Startup Professionals Musings

Until the recession a decade ago, market research indicated that as many as 90 percent of the roughly 20 million American small business owners were motivated more by lifestyle than growth and money. Of course, even lifestyle entrepreneurs want to be happy, and want their business to be “successful.” According to William R.

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5 Keys To An Effective Startup Communications Mindset

Startup Professionals Musings

The mindset you need for real communication must be focused on building relationships, surfacing ideas, generating trust, and building commitment, whether it be with your team, customers, or suppliers. One of the biggest problems I see in startups is everyone trying to do too many different things, straining resources and confusing customers.

Startup 124
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Why the Former President of Nickelodeon Joined mitú as CEO.

Both Sides of the Table

mitú has been able to amass more than $40 million from Universal/Comcast, WPP, The Chernin Group, Advanceit Capital and of course Upfront Ventures to take on this opportunity we see in front of us. Census) who will represent 40% of the entire US workforce in just 5 years (Pew Research). Latinos drove 69% of total net increasing in U.S.

Media 269
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8 Keys That Separate Lifestyle From Growth Startups

Startup Professionals Musings

Until the recession a few years ago, market research indicated that as many as 90 percent of the roughly 20 million American small business owners were motivated more by lifestyle than growth and money. Of course, even lifestyle entrepreneurs want to be happy, and want their business to be “successful.” According to William R.

Startup 77
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7 Startup Habits Investors Read as Staying Power

Startup Professionals Musings

Of course, we would all like to have a magic list based on more definitive tracking of many real startups over time. To determine what factors made a difference, the researchers compared the 27 companies using numerous variables. Here is my own net of those seven habits: Founder is ready, willing, and able to learn.

Startup 102