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How Kixer Is Connecting Mobile Web Users To Apps

socalTECH

Many online business today have a big problem: users are increasingly coming to their websites as mobile users, not desktop users, which means lower ad revenues and conversions. How do you make those mobile users just as profitable as desktop users? All of the sudden, there was a growth in users coming from mobile platforms.

Mobile 124
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How Addroid Is Hoping To Solve The Ad Industry's Flash Problem, with Matt Cooper

socalTECH

One of the side effects of the war over Flash, has been with advertisers--particularly in Hollywood--who rely on Flash to help display their advertising banners and video to users. Where do you fit into the mobile ad market? Matt Cooper: What we're really trying to do, is reshape the advertising space.

Hollywood 100
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Interview with Eli Portnoy, ThinkNear

socalTECH

Towards the end of last month, Culver City-based ThinkNear (www.thinknear.com) announced a seed round of funding for its location-based mobile advertising service, with notable inclusion of such firms as IA Ventures, Google Ventures, Qualcomm Ventures, and others. To start, why don't you describe how your mobile ads work?

Startup 177
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Interview with Kanaan Jemili, uCast Global

socalTECH

For instance, one of our targets are those who have large audiences, like mobile carriers. These large mobile carriers have audiences, but something they dont have content services to attract and retain subscribers to a mobile network. We build products and services tied to mobile carriers. Who are your core customers?

Content 113
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Interview with Jonno Wells, Surfline

socalTECH

We're also delivering our information to mobile devices, through widgets, and mobile.surfline.com, a popular version of our site which is available through the mobile web. We're a business that has both advertising revenues and subscription, a blend of both. It sounds like mobile is a growth area for you?

Web 140
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Top 29 Startup Posts May 2010

SoCal CTO

Facebook is about to try to dominate display ads the way Google dominates text ads - Chris Dixon , May 15, 2010 It is customary to divide online advertising into two categories: direct response and brand advertising. Through advertising or direct sales, these sites harvest intent. they have purchasing intent ).*.

Startup 248
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TVSync’s Open API Uses Video and Audio Recognition Across All Four Screens

Tech Zulu Event

TVSync’s parent company Voible , has provided fingerprint protection technology to most major movie studios and TV networks since 2005. Utilizing this same core technology, TVSync has developed automatic content recognition (ACR) software that can be accessed in seconds by video and/or audio using the camera and/or mic from a mobile device.