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Every Online User Platform Needs Revenue To Survive

Startup Professionals Musings

A question that I still hear debated often is whether a new online platform startup growth strategy should focus on user count or profits. You might sell one of two of your widgets for $1 million each, entering profitability immediately, but then die because you can’t grow sales at that price.

Platform 118
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Brand Affinity Technologies Gets $20M

socalTECH

Ryan and Chad Steelberg are best known for their sale of dMarc to Google in 2006. Brand Affinity Technologies said it has over 3,600 celebrities using its platform, including such celebrity sports players as Drew Brees (NFL), Jorge Posada (MLB), Rajon Rondo (NBA), Brooks Robinson (MLB), Walt Frazier (NBA), and Lennox Lewis (Boxing).

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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

Their first fund was a $75 million fund raised in 2006 and they very recently announced a brand new $130 million fund. The “private sale” market phenomenon was started in France by Vente-Privee (literally means “private sale”) and was replicated in Germany by BrandsforFriends. Greycroft is an early-stage VC. Time will tell.

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Events.com: Creating A New Events Management Software Giant, with Gregg Parise

socalTECH

San Diego''s Events.com (www.events.com) thinks so, saying it is prepared to create a new platformÂťbuilt in the social and mobile ageÂťdesigned to help manage all kinds of events, in a way which has been completely overlooked by the incumbent event registration and management providers. What is Events.com all about?

Software 100
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Inside the Realms of Ruin

TechCrunch LA

And how are these concerns exacerbated given that these authors’ target audience is too young to buy cryptocurrency on platforms like Coinbase and Gemini? But monetizing fan fiction through online platforms is a trickier matter. This is different from how sales work in the existing art world.

Writing 196
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This Week in VC – Scott Painter, CEO of Zag & TrueCar

Both Sides of the Table

A social analytics platform for Facebook app developers and publishers that provides detailed demographic and engagement data. Company plans to use the capital to build out sales and marketing and r&d. Danish VOIP technology company founded in 2006 by entrepreneur Tanveer Sharif. Kontagent. -A Total raised: $10.5mm.

Zag 248
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The Big VC Thaw – Why The Market is Moving Again (part 2 of 3)

Both Sides of the Table

More tellingly was the sale of Mint.com to Intuit for $170+ million because it showed VCs that a well-executed investment can still garner a quick, solid results (the company was sold around 3 years after its foundation). VC’s are working hand-in-glove with the investment bankers to prepare for IPOs or create auction-style trade sales.