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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

As noted in Pour and Stir Part I , the key to the successful execution of this strategy is managing the following equation: The cost to acquire a customer < lifetime value of a customer. Decreasing Your Customer Acquisition Costs. This is equivalent to being handed a free customer for every ten customers you acquire.

Customer 164
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Why The Growth Of The Internet Is Driving EdgeCast's Revenues

socalTECH

The company--which is in the business of operating a content delivery network (CDN) to accelerate the delivery of web graphics, multimedia, applications, and more to end users-- recently disclosed it more than doubled its revenues in 2012, and has grown to over 230 employees--all due to a huge amount of demand for CDN services by its customers.

CTO Hire 248
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Interview with Sean Broihier, Fine Art America

socalTECH

building Fine Art America in 2006 as a part time project, and launched the web site in 2007. I grew it from 2007 through. myself and two women who do customer service and tech support for me via phone and email. In addition, we outsource the actual production of prints to companies around the U.S. the payroll.

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Sales Kids With Grit – Web 2.0 Paper Routes

InfoChachkie

Customer Service – As newspaper boys were the face of their employers, savvy carriers learned to establish healthy customer relationships to facilitate timely collections and generous tips. Copyright © 2007-9 by J. He is also the author of an award-winning entrepreneurial blog infoChachkie.com. Meredith Publishing.

Web 2.0 222
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Management Philosophy: Owners vs CEOs

Jason Nazar

Nobody Else Will Figure it Out for You – Nobody else will get your customers, or figure out the toughest business challenges for you. In 2007 when we were about to launch Docstoc I attempted to outsource our PR and social marketing to no avail. Success comes to those who are able to stay in the game the longest.

Tips 40
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Frank Addantes FounderBlog: Elements of Sustainable Companies

Frank Addante

Outsourcing ► April (1) GoogleClick - Who owns your cash register? Rich Customers Target customers who will move fast and pay a premium for a unique offering. Focus Customers will only buy a simple product with a singular value proposition. Customer, not Competition Be a leader, not a follower.

Company 40
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Frank Addantes FounderBlog: 3. Virtual Location, Location, Location

Frank Addante

Outsourcing ► April (1) GoogleClick - Who owns your cash register? I will talk more about outsourcing in point #5, but India has terrific intellectual capital, is less expensive (however, costs have been quickly rising), but, it is very difficult to find "Scrappy" engineers (see point #1) and communication can also be a challenge.