SoCal Tech Calendar

MARCH 17, 2012

Tuesday, March 20, 2012 -- Competitive Intelligence: 007 Market Intel. Your mission, should you choose to accept it, is to estimate market size, competitive market share, how many potential customers are there, and price points. Several case studies will be presented, although the names will be changed to protect the innocent.

Competition 100

Competition Innocal Case Study SoCal 100

InfoChachkie

FEBRUARY 25, 2013

Tool Users - Startups often have a long gestation period in which the team is in discovery mode, defining the company's value proposition, target market, pricing, business model, etc. Unfortunately, the 2012 QS TopMBA.com Applicant Survey notes that, on average, MBAs expect to earn $153,000 upon graduation.

Entrepreneur 279

Entrepreneur Technical Review Case Study Class 279

Eric Greenspan

MARCH 25, 2013

I had suppressed much of what happened prior to and after that day, June 25, 2012. In 2010, after my 5th talk, USC Marshall School produced a case study about the customer centricity offered by the company. It’s been 10 months and I really need to move on. Make It Work was a truly remarkable company in its day.

USC 157

USC Case Study Study Email 157