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6 Keys to Marketing Customer Experience vs Products

Startup Professionals Musings

Not so long ago, every business assumed that the keys to success were the highest quality product, the best value for the buck, and the best customer service. Now all we hear about is providing the best “customer experience.” You have to hear your customer’s dreams, goals, passions, and aspirations.

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Customer Trust Is An Opportunity With A Huge Payback

Startup Professionals Musings

There are others, like Norton LifeLock , acquired in 2017 by Symantec for $2.3 There seems to be an insatiable demand from consumers for a better shopping experience, meaning they will pay a premium to a company that can present them a better match in products to their interests, without jeopardizing their good name.

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How MakeSpace Recently Closed $30 million in New Funding

Both Sides of the Table

So how did a company that provides storage grow so fast (we’ll exit 2017 with 10’s of millions in recurring revenue), why is it so defensible and is it really a tech startup? Amazon took a consumer value proposition (buying books, then all retail products) and made the consumer experience significantly better, faster & cheaper.

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SpotOn raises $300M at a $3.15B valuation and acquires Appetize

TechCrunch LA

Fast forward to almost exactly one year later, and a lot has changed for the payments and software startup. Since its 2017 inception, SpotOn has been focused on providing software and payments technology to SMBs with an emphasis on restaurants and retail businesses.

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Eano’s Stella Wu is not your typical construction tech startup founder

TechCrunch LA

Stella Wu, who formerly worked as a growth product manager at Wish, got firsthand experience of the pain points related to the process when she bought her own house in 2017. “I As more people spent time at home last year due to the COVID-19 pandemic, the startup saw its contract revenue spike by 5x, Wu says.

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5 Tech Trends Startups Are Adopting In 2017

Tech.Co

Here are five trends startups are considering for their operations in 2017. The Harvard Business Review recommends two low-risk applications of blockchain technology that startups can try. If you are a software service provider, set your sights on this particular security trend. Productivity Tools. Blockchain Technology.

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ServiceTitan is LA’s least likely contender to be the next billion-dollar startup

TechCrunch LA

Located at the southeastern tip of the San Fernando Valley, the Los Angeles suburb counts its biggest employers as the adhesive manufacturer Avery Dennison; the Los Angeles industrial team for the real estate developer CBRE; the International House of Pancakes; Disney Consumer Products; DreamWorks Studios; Walt Disney Animation and Univision.

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