Startup Professionals Musings

OCTOBER 28, 2020

He brings a wealth of experience to the table, based on years of consulting work with middle market companies around the world. This must include metrics and tracking, with the necessary systems and resources to act, recalibrate, and iterate as required. Marty Zwilling First published on Inc.com on 10/13/2020.

Coach

Startup Professionals Musings

FEBRUARY 5, 2020

Yet, in the interest of full disclosure, and an honest intent to save future entrepreneurs some grief and money, I would remind you that starting any business has key dependencies on at least five major elements, including product design and delivery, the right people on the team, adequate funding, a sizable market opportunity, and marketing.

Startup

Startup Professionals Musings

MAY 1, 2020

I second his list of top innovation challenges and strategies to capitalize on untapped global startup opportunities: Create new markets rather than disrupt existing ones. With a singular focus on building unicorns, very rapid growth has been a key metric. Target a global market rather than a local from day one.

Ideas

Startup Professionals Musings

MAY 4, 2020

In my experience as an advisor to startups, the difference is almost always related to the founder and their execution strategy , more so than to the solution quality or the market. Define success metrics, and measure progress regularly. Marty Zwilling First published on Inc.com on 04/17/2020. But even he started with just one.

Startup

Startup Professionals Musings

MARCH 2, 2020

His challenge is to focus on one market, with a specific design, cost, and price. Bill was initially the idea person and technologist, while Steve had the business and marketing experience from Proctor & Gamble to close the business equation. Create a written plan, with target milestones and metrics.

Ideas

Startup Professionals Musings

AUGUST 7, 2020

Strategic threats, including new competitors, market changes, and environmental issues need deeper analysis and full resolution, before they jeopardize your business survival. It’s your job as a leader to be the model high performer, quantify the team view with metrics, and expand awareness to the best outside competition and new tools.

Technical Review

Startup Professionals Musings

JULY 31, 2020

Many aspiring entrepreneurs are so focused on their technology, that they display no interest or credible understand of the financials and metrics of growing a business. They position competitors as a base for their solution advantages, and an indication of existing market demand. Demonstrate business acumen as well as technical.

Entrepreneur

Startup Professionals Musings

MARCH 25, 2020

This means talking to your loyal customers, as well as non-customers who are in related market segments. In stable businesses, you get what you reward, so you must incent urgency with metrics for number of proactive projects, expected implementation guidelines, and no failure penalty. Eliminate learned behavior and mental shortcuts.

Tips

Startup Professionals Musings

JUNE 10, 2020

This almost always starts at the top, based on a founder’s dream and passion, without the proper homework on sizing the market, or assessing product realities. You can and must fix this by communicating business goals and objectives, and establishing personal metrics which only reward success.

Startup

TechCrunch LA

APRIL 18, 2022

The latest company to attract venture capital is Nowadays , a company founded in San Francisco in 2020 as a Public Benefit Corporation by Max Elder and Dominik Grabinski. The company is also expanding its distribution in foodservice and scored a spot on the retail shelves in certain Whole Foods Market stores beginning later this year.

Software Review

Berkonomics

APRIL 8, 2021

From its start in 2015, the number of registered users has “suddenly” climbed from 45 million in 2017 to a reported 300 million by the end of 2020. In today’s world of social marketing, it takes someone knowledgeable if not expert in understanding how to use available resources in promotion and marketing. Third: cost.

Sites

Startup Professionals Musings

JANUARY 13, 2021

As a business adviser, I often see entrepreneurs practicing what Tom Peters calls the “ ready-fire-aim ” go-to-market strategy to their detriment. Yet even I have been known to recommend that approach, in cases where you have a highly innovative product, speed is of the essence, and no clear existing market is available.

Marketing