2022 Activity Customer Social Media 
Startup Professionals Musings
JANUARY 9, 2022
Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Social Marketology ,” outlined the best set of steps I have seen so far for this current world: Focus on desired outcomes first. Ric Dragon, an expert in online marketing, in his classic book.
Startup Professionals Musings
JULY 13, 2022
You may feel good when that first burst of customers arrives, but don’t assume that “ word of mouth ” and those early adopters will grow your business to match your dreams of success. In these days of global competition via multiple channels, you need continuous marketing to find more customers. They won’t find you.
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Startup Professionals Musings
SEPTEMBER 16, 2023
They helped create over 5 million new businesses in 2022, a forty percent increase over the previous year. Building a minimum viable product, with customer validation. Establishing your brand with interactive social media. The cost of social media done well is low.
Startup Professionals Musings
AUGUST 17, 2022
Actively build trust and integrity into every relationship. Make rational and positive contributions on social media. Use social media to show a positive presence, communicate with people in similar positions, and build relationships with people who can help you. Recognize the need to appeal to a diverse audience.
Startup Professionals Musings
DECEMBER 3, 2022
Since the start of the digital revolution several years ago, when the Internet and social media gave everyone instant access to you as well as your business, I have recommended personal branding as a basis for survival and thriving in this new world. Use the same mindset with new team members and customers.
Startup Professionals Musings
DECEMBER 30, 2022
As a potential investor, I always think of the high rate of failure of disruptive technologies, due to the longer learning curve of customers, infrastructure change consistently required, and higher marketing costs. Before you act, shut up and listen to employees, customers, and futurists. If you can’t measure it, you can’t manage it.
Startup Professionals Musings
AUGUST 26, 2022
Assess your connections, both social media and financial. If you have no followers on social media, or connections to influencers, or business advisors, you will be unlikely to get support for a new business plan. Every successful business requires a focus on providing solutions, business management, and customer service.
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