Startup Professionals Musings

MARCH 4, 2022

He lived the philosophy that companies must be paranoid in order to survive, and continually disrupt their own markets to prevent overrun by competition. Make sure your teams are enabled to make timely decisions, as well as accountability for staying competitive in their domain. Foster a collaboration culture, rather than competition.

Competition 148

Competition Metrics Demand Customer 148

Both Sides of the Table

SEPTEMBER 15, 2022

Probably not and 10x (May 2022) seems more in line with the historical trend (actually 10x is still high). But it will be patiently deployed, waiting for a cohort of founders who aren’t artificially clinging to 2021 valuation metrics. In 2009 we could take a long time to review a deal. By 2021 we had to write a $3.5m

Venture Capital 416

Venture Capital Marketing Technical Review Seed Funding 416

Startup Professionals Musings

JANUARY 9, 2022

They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. Create an action plan with metrics. You spend the months influencing the influencers. Marty Zwilling.

Social Media 135

Social Media Framework Media Metrics 135

Startup Professionals Musings

OCTOBER 31, 2022

In my experience, competition is the biggest challenge here. Even the best solutions require marketing and motivating advocates these days, with the rise of instant global competition, and flood of alternatives available via the Internet. Marty Zwilling First published on Inc.com on 10/17/2022.

Activity 108

Activity Satisfaction Metrics Startup 108

Startup Professionals Musings

NOVEMBER 30, 2022

All businesses these days are too complex to be one-person shows, so you need all the complementary held you can find to keep up with customers and competition, fill your expertise gaps, and scale the market. Using metrics to measure results and commitments. Marty Zwilling First published on Inc.com on 11/16/2022.

Startup 113

Startup Customer Custom Technical Review 113

Startup Professionals Musings

SEPTEMBER 22, 2022

Proactively use metrics and customer feedback before a crisis hits, to recognize when a pivot or product adjustment is required. The smart ones were already working on new features, and able to counter competition quickly. Marty Zwilling First published on Inc.com on 9/7/2022. Allocate resources to handle bumps along the way.

Marketing 133

Marketing Customer Custom Outsource Development 133

Startup Professionals Musings

AUGUST 10, 2022

A strong vision and deep insight may get your business off the ground, but long-term success requires constant data analysis, metrics, and attention to your customer feedback. The competition will improve, the market will change, and your customers will demand more. Marty Zwilling First published on Inc.com on 7/27/2022.

Mentor 133

Mentor Startup Customer Custom 133