2022 Media Mentor 
Startup Professionals Musings
AUGUST 17, 2022
During my many years of mentoring professionals and entrepreneurs in business, I more often see people focusing on how to get their ideas heard , than how to promote themselves. Take full advantage of every mentoring and coaching opportunity, and network with peers both inside and outside the company.
Startup Professionals Musings
JUNE 29, 2022
One of the things I’ve learned over my years as a business mentor and investor is that life isn’t fair when it comes to succeeding in business. Use friends and mentors with extensive experience to gauge both. The key is to keep learning, from mentors, books, and online. Marty Zwilling First published on Inc.com on 6/15/2022.
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Startup Professionals Musings
AUGUST 3, 2022
Here is an outline of some key force multipliers that I have seen used effectively in the ongoing battle for business survival and success: Establish a presence on multiple social media channels. Amazingly, I still find that many small businesses still don’t use any social media, much less appear on a range of platforms.
Startup Professionals Musings
JULY 8, 2022
I offer here their summary of purposes and inspirations that have motivated existing business leaders, with insights from my own mentoring and coaching experience. You see this today on the Internet with people who dominate social media as “influencers,” leading customers to new trends and brands.
Startup Professionals Musings
APRIL 16, 2022
Yet I find, as a mentor and outside consultant, that many of you focus only on working conditions and compensation as the key factors determining team engagement , health, and productivity. Let your team members feel that they are constantly learning new things, and allow them to share their talents through coaching and mentoring assignments.
Startup Professionals Musings
DECEMBER 3, 2022
Since the start of the digital revolution several years ago, when the Internet and social media gave everyone instant access to you as well as your business, I have recommended personal branding as a basis for survival and thriving in this new world. Seek expert mentors and always evaluate feedback.
Startup Professionals Musings
JUNE 5, 2022
Look for a mentor, or expert in this area, and ask their advice. Don't wait until a media inquiry or a government agency puts you on the defensive , and makes all of your efforts look like too little, too late. Marty Zwilling First published on Inc.com on 5/22/2022. Get advice before jumping to conclusions.
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