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Startup Metrics

SoCal CTO

A post by Fred Wilson pointed me to Dave McClure's Startup Metrics presentation. Define what you need from a metrics and reporting standpoint. Startup Metrics for Pirates (SeedCamp, Sept 2009) View more documents from Dave McClure. This kind of a simple model also helps: Define the early proof points for the company.

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How Startups Can Use Metrics to Drive Success

Both Sides of the Table

Having a set of metrics that you watch & that you feel are the key drivers of your success helps keep clarity. And the more public you can make your goals for these key metrics the better. And given your stage of development you sure better at least know what your goal is. Customer Acquisition. That’s not acceptable.

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Image Metrics Buys Avatar Technology Firm

socalTECH

Santa Monica-based Image Metrics , a publicly held developer of facial animation technology for the entertainment industry, said today that it has acquired Character-FX , a firm which develops avatar creation technology. Image Metrics went public via a reverse merger in March, and is now listed OTCBB. READ MORE>>.

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Why Misunderstanding Startup Metrics Can Cost You Your Business

Both Sides of the Table

There has been a lot of public debate over the past several weeks about whether it’s a good thing to be “gross margin positive” or not and commentary always reminds me that some people at startups don’t quite understand financial metrics or even how to think about which ones are healthy. Customer acquisition cost.

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Image Metrics Buys FacePro

socalTECH

Santa Monica-based Image Metrics , a developer of facial animation software, said Thursday that it has acquired FacePro , a developer of lip sync technology used by art directors. FacePro develops technology which analyzes audio information to automatically drive facial animation. READ MORE>>.

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Image Metrics Raises $8.0M, In Reverse Merger

socalTECH

Santa Monica-based Image Metrics , a developer of facial animation software and services, has raised $8.0M According to Image Metrics, it has entered into an exchange offer with International Cellular Industries, an OTC BB firm traded as ICLA, to become a pubicly traded company. of that earned in the quarter ended December 31st.

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Granularity and Consistency of Startup Metrics

SoCal CTO

I’ve talked before about initial conversations with founders and the questions I’m likely going to ask Startup Software Development – Do Your Homework Before You Develop Anything. Part of those questions are around Startup Metrics.

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