socalTECH

AUGUST 8, 2016

Mike Mothner: The business today, is we are a digital agency focused on customer acquisition and growth for businesses of all types. Mike Mothner: With the acquisition of Standing Dog, which technically closed today, that added about 75 people to bring us to 260 employees. What has helped you grow to the size where you are now?

Acquisition 100

Acquisition Paid Search El Segundo SEO 100

Both Sides of the Table

APRIL 4, 2011

He told me in some combinations of device / OS / network they are crashing 4 times per 100. All applications crash and this is especially true in the nascent mobile world where dealing with device types, OS’s & networks adds one hell of a configuration management problem. Customer Acquisition. SEO is seldom “free.”.

Metrics 346

Metrics Startup SEO Custom 346

Both Sides of the Table

JANUARY 19, 2015

Along with Greycroft, I was the first institutional investor in Maker Studios (sold to Disney for nearly $1 billion) and am still the largest investor in Mitu Network , the largest online video producer of Latino content. Summary : YouTube as a customer acquisition tool to building great online businesses is unrivaled today.

SEM 150

SEM Content Platform Acquisition 150

Tech Zulu Event

AUGUST 15, 2011

For those who may be unfamiliar with the Biz2Beach conference, its a networking conference of thought leaders, innovators, and trendsetters for a day of exchanging ideas. Tony is currently Founder/CEO for Eventify, an LA-based startup creating a venue marketplace, and Visible Factors, an SEO consulting company.

SEO 85

SEO CTO Coach Conference Social Media 85

Startup Professionals Musings

JUNE 13, 2015

Every business should look at its cost of customer acquisition (COCA) and return on investment (ROI) twice a year and after each campaign. The big three, which have 90 percent of everything you need, include blogging (Wordpress or Blogger), microblogging (Twitter), and social networks (Facebook or LinkedIn).

Social Media 108

Social Media Media Marketing Resource 108

Startup Professionals Musings

DECEMBER 23, 2017

According to a recent social media industry report , 92 percent said that social media is important to their businesses, and more than half report it helped them improve sales. Every business should look at its cost of customer acquisition (COCA) and return on investment (ROI) twice a year and after each campaign.

Media 59

Media Marketing Social Media Resource 59

Startup Professionals Musings

DECEMBER 1, 2013

Every business should look at its cost of customer acquisition (COCA) and return on investment (ROI) twice a year and after each campaign. The big three, which have 90 percent of everything you need, include blogging (Wordpress or Blogger), microblogging (Twitter), and social networks (Facebook or LinkedIn).

Social Media 103

Social Media Media Marketing Startup 103